Definitions Flashcards

(16 cards)

1
Q

click-through

A

When a web visitor clicks on an advertisement or sponsored link and arrives at the “landing page” of a sponsor.

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2
Q

latency

A

The time delay in a computerized response caused by processing requirements or distance a signal must travel

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3
Q

metrics

A

Numbers with significant business relevance; guide the process of inquiry

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4
Q

real-time

A

Computer systems that provide a customized response immediately

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5
Q

churn rate

A

The portion of customers who leave within a year

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6
Q

default

A

Failure to pay interest or principal on a debt

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7
Q

efficiency

A

Delivering products or services of consistent quality whole minimizing the cost of doing so

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8
Q

fixed costs

A

Costs that do not increase or decrease with small changes in production; eg. salaries of current full-time employees

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9
Q

inventory

A

Finished good on hand and not yet sold

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10
Q

logistics

A

Planning for all physical stages of a commercial enterprise from the delivery of raw materials to a factory through delivery of products to customers

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11
Q

operational metrics

A

Metrics related to production, and in particular, to production efficiency

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12
Q

profitability

A

Net Income, or gross sales minus all accounted expenses during a certain time period

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13
Q

recurring-revenue customers

A

Customers who buy again repeatedly after a first sale

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14
Q

revenue

A

Gross income, the dollar amount of sales booked during a certain time period

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15
Q

risk

A

The chance of a major negative event such as a product recall, default on a debt, insolvency, etc.; also used to refer to volatility (standard deviation) of returns from an investment

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16
Q

Data Scientist

A

Recommends and designs new technologies including real-time or just-in-time data processing, in particular, predictive analytics using machine learning