DEMAND AND DEMAND CURVE Flashcards

1
Q

DEMAND IS

A

Quantity of g/s consumers are willing and able to buy

at a given price

in a give time period

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2
Q

what does demand have to be for it to exist

A

effecitve

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3
Q

demand being effective means

A

people willing and bale to buy

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4
Q

law of demand has what kind of relationship

A

inverse relationship between QD and Price

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5
Q

as price increases in demand waht happens to QD

A

decreases

and vice versa

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6
Q

on x axis when drawing deamnd curve what is there

A

price

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7
Q

on y axis when drawing demand curve waht is there

A

quantity deamdned

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8
Q

show law of demand on graph

A

axis labelled x - qd y - price

price increase p1 - p2 demand goes from q1 to q2
Price decreases p1 - p3 increase in qd from q1 to q 3

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9
Q

when we increase price what happens to demand curve
3 marks

A

we move up demand curve

get contraction in demand

see reduction in QD

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10
Q

ceteris paribus mean

A

all other factors remaining equal

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11
Q

ceteris paribus allows us to

A

isolate impact of price changes and see impact it has on qd

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12
Q

When we decrease price waht happens to demand curve 3 marks

A

move down deamnd curve

  • extension/expansion of demand

increase in QD

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13
Q

when price changes theres ..

2 marks

A

change in QD by movement along demand curve

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14
Q

what 2 effects can we use to explain downward sloping nature of demand

A

INCOME EFFECT

SUBSTUTION EFFECT

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15
Q

Explain income effect when price increases

5 matks

A

If prices go up

our income cant stretch as far , as purchasing power decreases ,

we are less able to buy ,

i.e Y dont allow us to buy same Q of g/s as before

so demand contracts

vise versa

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16
Q

explain substitution effect when price increases

5 marks

A

Price of g/s increases

we demand less

As price go up other g/s become more price competitive

so we switch demand and consumption towards buying those g/s instead

hence why demand contracts for specific good /s

vice versa

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17
Q

substituiotn and income effect assume

A

ceteris paribus

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18
Q

when we drop ceersi paribus we allow

A

non price factors to affect and shift demand

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19
Q

Increase d - shifts d

A

right

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20
Q

decreased d shift d

21
Q

as non price factors shift D regardless of price when using grah we

A

shift at same price

22
Q

draw demadn curve shifting becuase of price

5 marks

A

axis labelled y- price x - QD

shifts of price up and down

shift of QD left and right

contraction upward

expansion downward

23
Q

acronmy to rember non price shifters of demand

24
Q

P stands for

A

Population

25
A stands for
Advertising
26
S stands for
substitute prices
27
i 1stands for
income
28
F stands for
fashion / trends
29
I 2stands for
interest rates
30
C stands for
complements
31
increase in population affects on demand ? + draw
more demand for certain g/s shift form D1 - D2 , QD increase from Q1 to Q2
32
Advertising affcets
willingness to buy somehting
33
good adv affect on demand , bad adv such as bad pr new article
shift right from d1 - d2 increasing demand q1 - q2
34
bad adv such as bad news article effect on demand 3 marks
demand curve shift left we become less willing to buy qd drops d1 -d3
35
how do substitutes affect demand e.g price of pepsi go up 3 marks
more people willing and more able to buy coke shifting demand curve from d1 - d2 and qd right (increases) vise versa
36
when looking at income what should we distinct between
normal and inferior goods
37
when income rises what happens to normla good
increase in demand
38
income rise what happens to demand for normal goods 3 marks + graph wise
demand shifts right qd increases more people willing and able ot buy something like fine dining
39
with inferior goods waht ahpoens when incomes increase
demand for them decreases
40
whats a beautiful word to describe inferior goods
counter cyclical
41
example of inferior good
fast food / public transport
42
what happens to demand for fast food when income rise 3 marks
demand shifts left qd decreases as more able to buy normal and luxury goods and services
43
fashion affects our waht to buy
willingness
44
lets say trend towards pop its increases what happens to demand
shift right qd increases as we demand more of that good AT THE SAME PRICE
45
in ternms of IR what type of goods do consumers borrow money for
holidays houses cars
46
explain what happens to g/s when IR go down 2 marks
cheaper for consumers ot borrow increasing demand for g/s- D shift right + qd increases AND VISE VERSA
47
for complemetary good e.g printer if price of printers go up what happens to demand for printer ink and vice versa
DEMAND FOR PRINTER INK DECREASES DEMAND CURVE SHIFTS LEFT but if price of printer go down demand for printer ink would increase shifting d1 - d2
48
What is important about complementary goods lets say if price of printer goes up and d for ink goes down - hint price
its not price of printer ink that changes but the price of printers that has changed causing demand curve for ink to shift left