E Business Flashcards
1
Q
e marketing
A
reaching out to target market over the internet or digital tools.
2
Q
personlization
A
meeting specifications of individual buyers
3
Q
interactive marketing
A
customer controls the amount and type of information received from a marketer.
4
Q
right time marketing
A
providing products when and where the customer wants them
5
Q
integrated marketing
A
customer orientated promotional message
