Exam 1 - Part 2 (5 PROBLEMS) Flashcards
Why do you think business writing differs from school essay writing?
Business information deliver and may be persuasive. They have a purpose, are economical, and focus on the audience. CLEAR TO THE POINT!
List the three phases of the writing process and summarize what happens in each phase. Which phase requires the most time?
PREWRITING- analyzing, anticipating, and adapting.
WRITING- researching, organizing, and composing.
REVISING- revising, proofreading, and evaluating.
REVISING! YOU SPEND THE MOST TIME!
What six factors are important in selecting an appropriate channel to deliver a message? What makes one channel richer than another?
- Importance of the message
- Amount and speed of feedback and interactivity required
- Neccessity of a permanent record
- Cost of the channel-Degree of formality desired
- Confidentiality and sensitivity of the message
ONE THAT PERMITS MORE INTERACTIVITY. CONVERSATION IS RICH, BUSINESS LETTER IS A LEAN.
How does profiling the audience help a business communicator prepare a message?
Helps determine the level of language and the degree of formality.
What is meant by “audience benefits”?
Writers who recognize audience benefits try to put themselves in the position of the reader.
When is “YOU” appropriate? AND inappropriate?
RIGHT- focuses on audience benefits.
WRONG-putting the blame on someone “I cant believe you did that!”
Why is it OK to use instant messaging abb. but not in business?
Not everyone knows that that means, it can be taken the wrong way and it is just not professional.
Whats wrong with YOU CLAIM, COMPLAINT
Negative, gotta be positive yo.
Whats wrong? Pertaining to the above-referenced…blah blah blah
TOO FORMAL. Be clear & positive
What is bias-free language? List original examples.
Bias-free language avoids gender, race, ethnicity, age. Might be hurtful or stereotypical to people.
Why should business writers strive for familiar wrods?
Increases likelihood that business messages are understood. Don’t impress, be clear.
Jargon?
Specialized or technical language. Only use when audience will understand.
What are the advantages and disadvantages of team-written documents?
Team-written documents may develop a better product. However, combining formats is difficult & slackers may cause team resentment.
Under copyright law, what does fair use mean
describes conditions under which one may copy original copyrighted material.
What kinds of works are protected by copyright laws
WORDS CHARTS GRAPHS PHOTOS MUSIC
Compare the first phase of the writing process with the second.
FIRST:
ANALYZING
ANTICIPATING
ADAPTING
SECOND:
RESEARCHING
ORGANIZING
COMPOSING
For routine writing tasks, what are some techniques for collecting information data and generating ideas?
Informal research methods include looking in company files, talking with your boss, brainstorming.
Name 7 techiniques for brainstorming
Define the problem Establish time limits Set a quota Require every participant to contribute Encourage out of the box thinking Write ideas on flipchart sheets Organize and classify the ideas
What is the difference between a list and an outline?
List- group of topics
Outline- organized in a hierarchy with main topics and subtopics
What are the major components in a letter or memo?
OPENING
BODY
CLOSE
Analytical Report
INTRODUCTION
FACTS/FINDINGS
CONCLUSIONS
RECOMMENDATIONS
Why do many readers perfer the first method
Saves time, reduces frustration
Indirect pattern appropriate?
Bad news.
What is the primary difference between the direct and indirect patterns?
Position of main idea.
