Exam 2 Flashcards
(210 cards)
Define the basic economic concepts of demand
Demand: limited resources influence consumer emand for health care
Law of demand
decrease price, increase quantity demanded
Increase price, decrease quantity demanded
The cheaper something is, the more we want
The more expensive, the less we can afford
As price goes up, quantity decrease
Explain A,B,C Demand Curves, See quizlet
A: movement along demand curve, change in quantity demanded depdeing on a product or service, as you chang
Prices it impacts the goods or service, we do not see this in healthcare, not representative
B: even though the price changes, quantity does not change. Pay any amount for that good or service, do not see
This in healthcare. Not willing to pay any price. Example: child with genetic condition, 100% die before 5
But there is a cure, new gene therapy, extend life expactency, willing to pay any amount of money to save life, not
Typical of what we see in healthcare but there is an exception.
C: shift in the demand curve or change in demand. Best fit for what happens in healthcare. Even though price
Doesnt change, there are factors that can impact our demand for healthcare services.
Which demand curve is most representative of healthcare
C
Change in demand
C: shift in the demand curve or change in demand. Best fit for what happens in healthcare. Even though price doesn’t change, there are factors that can impact our demand for healthcare services.
In healthcare, we do not manipulate price, OTC products is an example of one only. What drives? Need not dema
We are going because it is driven by need.
Explain the factors that cause a change in the demand or supply of a product or service.
- Prices of related goods
– Brand vs. generic, preferred vs. non-preferred drugs on formulary - Money income of consumers (higher income, more elective surgeries, brand name drugs)
– Elective procedures, brand drugs vs. self-treatment - Number of consumers in the market
– Aging population, new drug indications - Attitudes, tastes, and preferences of consumers
– Behavior impacted by popular trends, social influence, peer pressure - Consumer expectations with respect to future prices and income
– Fear of flu vaccine shortage leads to increased demand for flu vaccines, fill all prescriptions before deductible goes up on january 1st
How Might Insurance Coverage Impact demand?
increase demand becuase now services can be used
How Do Drug Ads Impact Demand?
Number of consumers, attract more people to using your drug (3)
Trying to impact peer pressure or preferences for particular drug (4)
How Do Providers Impact Demand?
prescribe more
Who responds to drug ads more,insured or uninsured patients? Why?
insured because it might be covered
An insurer lowers copayments for generic drugs to $5 and keeps copayments for brand name drugs at $10.
The demand for (use of) generic drugs does not increase. Why?
Elasticity of demand
Might have changes in prices, if there is a change in price, elasticity of demand explains how responsive is the reaction to a price change. Do not try to explicitly change demand but when it does what is the reaction
Elasticity of Demand, see quizlet for curves
A: most elastic, most responsive to a price change, price sensitive
Ex. choosing a gas station, even by a few cents, large changes in the quantity of gas demanded at particular place because lot of places to go, drive across town to save cents even if you lose money in long run.
University :3.55, 10 cents cheaper, drive extra miles to get gas cheaper
Small difference in price, large change in quantity demanded
B: more vertical, not as flat the slope. Inelastic slope.
Large price change to change quantity of a good that is demanding. Insensitive to price
Very little impact on good
C: perfectly inelastic good, can change the price all you want and wont change the impact or demand. Pay any price you want
Best elastic curve for healthcare
Best fit for healthcare? B
Need large changes in price to impact demand but does not have a huge impact.
Even large changes in price will have a small impact.
Not jumping from doctor to doctor because a couple bucks cheaper
Explain the factors that impact the elasticity of demand of a product or service
Availability Of Substitutes(more substitutes=more elastic)
– Role of complements (demand for two products change together)
– Broader description = more inelastic; narrower description = more elastic
* Broad: antifungal (no alternatives); Narrow: specific agent (many alternatives)
Increase price, demand goes down, demand for all the other goes up even though did not change prices of any other antihistamines. More elastic, multiple to choose from. More substitutes=more elastic
Diabetic, need to buy all the components like monitor, lancet, change demand for all other products. Increase price of monitor, demand for all the products goes down. Prices go down, increase demand
Only use antifungal, no alternatives, inelastic demand.
Class of drug antifungul: no alternatives, inealastic
More elastic, if you look at specific antifungul product.
Same idea and depending on therapeutic class or specific product can impact the elasticity of demand
- Price Relative To Income
– More expensive = more elastic
Bigger proportion of our impact = more elastic than inexpensive purchases
House or car, think about purchase vs dollar candy bars,
- Necessity vs. luxury – Luxury = more elastic
Type one diabetic need insulin, demand is inelastic, pay lots of money for product to stay alive
Demand for eyelash serum, not necessity, elastic
- Shortrun And.long run
– Tradeoff between time and money; long run = more elasticShort term or long term
Longer time frames, longer time more alternatives, substitutes or wait for prices to go down.
Short term: emergency, demand inelastic, no time to invest in alternatives.
Price of gas increases: short term: still need to get to work or school, get gas in car, demand is inelastic have to still do these things
Long run: have time to consider alternatives, hybrid cars or buy a bike. Cheaper alternatives, elastic.
Exam questions: (when a price does change, how does that impact demand)
…
Is the demand for prescription drugs elastic or inelastic?
Does prescription drug insurance increase or decrease the elasticity of demand for prescription drugs?
What role does the MD play in influencing a patient’s elasticity of demand for prescription drugs?
changes in quantity demanded
assumes price of good/service changes
what is our demand for a good/service as price changes
price vs quantity
change in demand
assumes price of good/service held constant
what impacts our demand for a good/service at that price
elasticity of demand
assumes price of good/service changes
how does a change in price impact our willingness to pay for a good/serivce?
Supply
similar to demand but from supplier perspective
Increase price,increase quantity supplied
Decrease price, decrease quantity supplied
Upward slope, as price increases, the supplier is williong to increase quantity they provide, make more of it, make more money
Price goes down, produce less of it, not as profatiable,
Change in quantity supplied vs change in supply
change in supply not caused by change in demand (independent)
Factors leading to change in supply:
1.Techniques of production
– Impact of technology (equipment, supplies, production methods,
management)
2. Number of sellers in market – More sellers = more supply
3. Resource costs
– Materials, wages, taxes, etc.
– Drug shortages; government subsidies or tax breaks
4. Prices for related goods
– Price change one for one good impacts supply of related goods
5. Seller expectations with respect to future prices and income
– Upcoming vaccine shortage leading to increased short-term
production or withholding supply from market
perfect competition
Standard structure for many industries
– Characteristics
* Many buyers and sellers – no concentration of power
* Freedom of entry and exit – enter/leave at will
* Standardized products – many interchangeable substitutes
* Full and free information – complete knowledge of prices, quality
* No collusion
– each organization acts independently