Exam 2 Flashcards
(95 cards)
What is public opinion?
The distribution of population’s beliefs about politics and policy issues
What is political socialization?
The process through which an individual acquires their particular political orientation. Grows firmer with age
What influences the results of public opinion polls?
Sample
Random Sampling
Sampling Error
Exit Polls
What is political ideology
a coherent set of beliefs about politics, public policy, and public purpose
Know the different components of the “three-headed political giant” (political parties).
Party in the electorate
Party as an organization
Party in goverment
What is ticket-splitting?
Voting with one party for one office and with another for other offices
What is reapportionment?
The process of reallocating seats in the House every 10 years on the basis of the results of the census
What does rational choice approach say about political parties?
Assumes that individuals act in their own best interest, weighing the costs and benefits of possible alternatives
How are interest groups different from political parties?
Political parties fight election battles; interest groups do not field candidates for office but may choose sides
Interest groups are policy specialists; political parties are policy generalists
What is a political party
A “team of men [and women] seeking to control the governing apparatus by gaining office in a duly constituted election”
Know the characteristics of the current party era.
The current party era is an era of divided government (due to party dealignment and party neutrality
What is a party realignment?
The displacement of the majority party by the minority party, usually during a critical election
What is party dealignment?
disengagement of people from parties as evidenced by shrinking party identification
Why are Iowa and New Hampshire important in American politics?
If you do better in the Iowa or New Hampshire CAUCASES (different format than all other states) than expected, you can build momentum and get more media attention and raise campaign funds
What is the Federal Election Commission?
Administers campaign finance laws and enforces compliance with their requirements
What is the Federal Election Campaign Act?
2 Main Goals: to tighten reporting requirements for contributions and to limit overall expenditures
What is soft money?
Political contributions earmarked for party-building expenses at the grass-roots level or for generic party advertising
What are political action committees?
Political funding vehicles created by the 1974 campaign finance reforms
What relationship between campaign spending and electoral success?
Money does not necessarily buy victory
Candidates just need ENOUGH money, outspending an opponent usually compensates for the opponent being superior.
How do campaigns affect voters?
Reinforce voters’ preferences for candidates
They can activate voters, getting them to collect money or ring doorbells as opposed to merely voting
They can convert, changing voters’ minds
What is selective perception?
The process by which individuals perceive what they want to in media messages.
What is retrospective voting?
voters base decision off of past performance. evaluates Country’s prior issues and signals a desire for change
What is front loading?
Scheduling a large number of primary elections in the early state primaries
Investigative Journalism
the use of in-depth reporting to unearth scandals, scams, and schemes, putting reporters and politicians opposite each other