Explanations and Types of Conformity Flashcards
(9 cards)
1
Q
What are the two types of conformity?
A
- Informational social influence (ISI)
- Normative social influence (NSI)
2
Q
What is ISI?
A
- Conforming to be right
- More likely to happen when the correct thing is not obvious/other people have more info than us
3
Q
What is NSI?
A
- Conforming to be likes
- Wanting to fit in
4
Q
What are the three types of conformity?
A
- Compliance
- Identification
- Internalisation
5
Q
What is compliance?
A
- Go along with the group to gain approval
-Does not result in change in underlying attitude
6
Q
What is identification?
A
- Elements of both compliance and internalisation
- Accept attitudes they are adopting as true (internalisation) but the purpose is to be liked (compliance)
7
Q
What is internalisation?
A
- Go along with the group because of an acceptance of their views
- Acceptance both public ally and privately
8
Q
Distinguishing (evaluation)
A
- Difficult to distinguish between compliance and internalisation as it’s hard to know when each is taking place
- NSI and ISI can operate together
9
Q
Detected (evaluation)
A
NSI may not be detected as easily
