External Influences Flashcards

(72 cards)

1
Q

Define competition

A

rivalry between sellers

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2
Q

define market

A

only situation where buyers and sellers are in contact to establish price

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3
Q

define the difference between physical and non-physical markets

A

p: offers personalisation, physically meet

n-p: convenient, don’t meet physically

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4
Q

define mark up

A

difference between cost of production and selling price

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5
Q

what is ‘market price’?

A

price range customers are prepared to pay

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6
Q

What are the types of market?

A

monopoly, competitive, oligopoly,

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7
Q

what is economies of scale?

A

arise when unit costs fall as output rises

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8
Q

what is dis-economies of scale?

A

arise when unit cost rises as output falls

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9
Q

define competitive market.

A

large number of sellers, mainly based on price (6 t shirts)

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10
Q

define monopoly market

A

dominated by one seller, needs 25% share of market

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11
Q

define oligopoly market

A

market is dominated by a few firms, prices kept similar to keep customers, all follow suit of each other

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12
Q

what is monopolistic competition?

A
  • large number of businesses
  • products are branded
  • customers have loyalty
  • offer non-price diff
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13
Q

define market size

A

no. of individuals in a market who are potential buyers of a products/service

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14
Q

define market growth

A

increase in the demand for a product, measured in % over set time

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15
Q

why is it good for a business to know its size?

A

don’t overprice/overproduce

selling strategy

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16
Q

what is market share?

A

share of total market owned by a particular business, product or brand

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17
Q

What are 3 ways to increase market share?

A
  • be aware of customer needs
  • sell more to existing customers
  • clear marketing plan
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18
Q

Define market dominance

A

measure of strength of a business and its product relative to competition

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19
Q

define barriers to entry

A

factors that could prevent a business from entering a market

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20
Q

define barriers to exit

A

factors preventing a firm from leaving market, even if they wanted to

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21
Q

Give 2 barriers to entry

A
  • large start up costs
  • need to break customer loyalty
  • legal restrictions (patents)
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22
Q

give 2 barrier to exit

A
  • difficulty selling off capital

- contracts with suppliers

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23
Q

define price

A

amount customers are willing to pay

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24
Q

define cost

A

amount spent of producing a product

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25
define merger
where 2 companies join together to form a new larger firm
26
define aquisition
where control of another business is achieved by buying a majority of its shares
27
what does CMA stand for?
competition and markets authority
28
What are the aims of CMA?
to make markets work well for customers, businesses and economy
29
If the supply increases, price ...
... increases
30
if price increases, demand ...
... decreases
31
Define demand
the amount that customers are willing and able to pay for a good/service at a given price
32
Define supply
the amount that sellers are willing and able to sell of a good/service at a given price
33
Define equilibrium
situation where demand is equal to supply
34
If a supply factors has a - impact, what happens to curve?
shift left
35
Give 5 demand factors
price, income, wealth, taste&fashion, ads/campaign
36
Explain the effect of income on demand
more disposable income = more avaliable to spend = increased demand
37
Give 3 supply factors
price, min. wage, cost,
38
Explain the effect of minimum wage on supply
if min, wage increases = the employees will need to be paid more = some may be made redundant = decrease in production rates = less supply
39
Define a substitute.
an alternative product that serves the same function
40
Define a complement.
a product that is used and therefore bought, in conjunction with another
41
Give an example of a substitute and a complement
s: raspberries and strawberries c: printer and printing ink
42
Define elasticity of demand
how sensitive quantity is to a change in price
43
Define inelastic demand
quantity is insensitive to change in price (petrol)
44
What is elastic demand
quantity is sensitive to change in price (substitutes)
45
Define globalisation
process of growth in world markets through integration, where it is possible to trade in global markets as one would in domestic markets
46
Why is it beneficial for a business to import?
cheaper production costs, cheaper labour, growth of technology
47
What is a multinational?
a company based in one country but manufactures and sells in multiple other countries
48
Why is it beneficial to be a multinational?
gain economies of scale, lack advan of lack of legal constraints in LEDC's
49
Give 1 + and 1 - of multinationals.
- develop local skills, utilise resources | - child labour, income to domestic market
50
Define emerging market.
developing countries that are achieving rapid growth and industrialization, and quickly gaining status of developed market
51
What are examples of opportunities?
- new markets, op for more production,
52
What are examples of threats?
- reduced exports as LEDC produce for themselves
53
What are examples of threats?
- reduced exports as LEDC produce for themselves
54
What is the business cycle?
the process that the market goes through in terms of growth and time
55
What is a boom on the business cycle?
high levels of employment, high demand, encouraged investment
56
What is a recession?
confidence is low, employees redundant
57
What are supply side policies?
increasing capacity in the economy
58
What are macro economic objectives?
- reduce unemployment - increase economic growth - control inflamation
59
What is the multiplier effect?
change one variable, and there is a visible knock on effect
60
What is meant by market dominance?
when a business has majority share of the market (25%)
61
What is meant by merger?
When two businesses join and become one larger one
62
What is meant by acquisition?
One business takes over the running of another
63
what is meant by organic growth?
when a business naturally grows internally
64
what is the influence of the EU?
legislation, single currency
65
Give 2 political factors that might influence a business.
campaigns, uncertainty, legislation
66
Give 2 economic factors that might influence a business.
exchange rates, strength of currency
67
Give 2 social factors that might influence a business.
cost of living, disposable income
68
Give 2 technological factors that might influence a business.
access to computers, wifi,
69
What is meant by the digital revolution?
increase in access to places through the use of technology
70
What is the purpose of legislation?
creating equality, good environment to work in, safe, protect data, etc.
71
Give 3 different legislations.
data protection, equality, health and safety, working hours
72
explain one legislation
eg. working hours - only up to 48 hrs a week | eg. equality - everyone treated equally no matter race, religion etc.