final Flashcards
(33 cards)
How to effectively communicate with an audience?
Inform- Entertain- Persuade
3 P’s
Pitch, Pace, Posture
Research for Effective Communication
G.A.P
What is G.A.P?
Gather information, access information, place in presentation
Evidence (S.E.T)
Statistics, Examples, Testimonials
3 Types of Testimonials
Expert, Peer/Lay, Prestige
Expert Testimonial
recognized with the professional credentials
Peer/Lay Testimonial
significant experience in this BUT not the credentials
Prestige Testimonials
No credentials, but well respected to add credibility
Hearing
process of receiving and interpreting sound
Listening
a choice that requires concentration and cognitive processing
4 Stages of Listening
1) Sensing
2) Understanding
3) Evaluating
4) Responding
Pseudo Listening
you hear but not taking full meaning-we are present and we take notes, but our mind isn’t fully engaged
Paraphrasing
expressing what you heard by using your own words
Listening Styles
people oriented, action oriented, content oriented, time oriented
Outline Introduction (Speech)
- Attain the attention of the audience
- Establish credibility
- Relate to the audience
- Reveal the topic
- Preview the body of the speech
Informative Speech
Uses descriptive, demonstrations, vivid details to explain a subject, person, or place to an audience to gain knowledge.
Types of Informative Speeches
Descriptive, Explanatory, Report, Instruction/Demonstration
Persuasive Speech
A speech that grabs the audience’s attention by convincing the audience to accept his/her point of view
What is Actuation?
It’s designed to cause the audience to do something, to take some action. This type of speech is particularly useful if the audience already shares some or all of your view
Types of Speeches to the listener
Convincing and Stimulation
Convincing
Designed to cause the audience to internalize and believe a viewpoint that they did not previously hold.
Stimulation
the speaker understands that the audience already believes in the viewpoint, but not to the degree that he or she would like
5 Functions of Special Occasion Speech
- Celebrate, 2. Entertain, 3. Commemorate, 4. Advocate, 5. Inspire