final Flashcards
(44 cards)
RELATIONSHIP BWTN COSTS AND QUALITY
lower cost / enhance quality
TOTAL QUALITY MANAGEMENT TQM
management philosophy that takes as its central focus the need to improve the quality of a company’s products and services
SIX SIGMA
replaced tqm. statistically based philos to reduce defects, boost productivity, eliminate waste, and cut costs
IS0 9000
management standards
certification process that requires certain quality standards that must be met
ISO 14000
environmental sustainability standards
EMAS ECO MANAGEMENT AUDIT SCHEME
,
ISO 26000
corporate social responsibility
WHERE TO PRODUCE
located its production activities to best minimize costs and improve product quality
COUNTRY FACTORS
.
TECHNOLOGICAL FACTORS
fixed costs
minimum efficient scale-the level of output at which most plant-level scale economies are exhausted
lean production, flex machine cells, mass customization
PRODUCT FACTORS
value to weigh ratio, serves universal needs
ADVANTAGES OF MAKE
lower costs, specialized investments,protect proprietary product tech, improve scheduling
MAKE OR BUY DECISIONS
decisions about whether they should perform a certain value creation activity themselves pr outsource it to another entity
ADVANTAGES OF BUY (OUTSOURCE)
strategic flexibility, lower costs,
offsets-might get more orders from outsource country
MANAGING GLOBAL SUPPLY CHAIN
Just In Time inventory
info tech and internet
edi-Electronic data interchange
cadcam-computer assistive design
MARKET MIX
Set of choices the firm offers to it targeted markets
PRODUCT ATTRIBUTES
special characteristics of your product
MARKET SEGMENTATION
identifying distinct groups of consumers whose purchasing behavior differs from others in important ways
CHANNEL LENGTH
steps to go from production to customer. start point to end point
CHANNEL EXCLUSIVITY
difficult for outsiders to access. difficult for new firm to get shelf space in supermarket
CHANNEL QUALITY
expertise, competencies and skills of established retailers in a nation and their ability to sell and support the products of international businesses
CHANNEL SIZE
how many people included
RETAIL FRAGMENTATION
alot of retailers, scattered all over
RETAIL CONCENTRATION-
few retailers, supply most of market