Final exam Flashcards
pass
Marshall McLuhan said it was the carrier of the best means of communicating
the medium
Which of the 5 parts of communication refers to ‘connecting, seeing and comprehending the meaning?’
the receiver
Which of the 5 parts of communication refers to noise and interference
the message
Which of the 5 parts of communication refers to what is said, how it is said or presented?
The sender
Which of the 5 parts of communication refers to the effectiveness and its success?
The feedback
Of the 6 basic theories of visual communication refers to the science of signs (anything that stands for something else)?
semiotics
Of the 6 basic theories of visual communication the one that refers to sensing + selecting + perceiving = seeing
Huxley/Lester model
Which of the 5 parts of communication refers to ‘connecting, seeing and comprehending the meaning?’
the receiver
Which of the 5 parts of communication refers to noise and interference
the message
Which of the 5 parts of communication refers to what is said, how it is said or presented?
The sender
Which of the 5 parts of communication refers to the effectiveness and its success?
The feedback
Of the 6 basic theories of visual communication refers to the science of signs (anything that stands for something else)?
semiotics
Of the 6 basic theories of visual communication the one that refers to sensing + selecting + perceiving = seeing
Huxley/Lester model
Of the 6 basic theories of visual communication the one that refers to shape, configuration, organizing the parts into meaningful wholes?
Gestalt
Of the 6 basic theories of visual communication the one that refers to ‘the real world rather than research labs’?
ecological
Of the 6 basic theories of visual communication the one that refers to an ‘eye-tracking system and ‘visual blueprinting’?
constructivism
Of the 6 basic theories of visual communication the one that refers to ‘robotics, artificial intelligence and interactive technology is?
cognitive
Which of the 5 parts of communication refers to ‘connecting, seeing and comprehending the meaning?’
the receiver
Which of the 5 parts of communication refers to noise and interference
the message
Which of the 5 parts of communication refers to what is said, how it is said or presented?
The sender
Which of the 5 parts of communication refers to the effectiveness and its success?
The feedback
Of the 6 basic theories of visual communication refers to the science of signs (anything that stands for something else)?
semiotics
Of the 6 basic theories of visual communication the one that refers to sensing + selecting + perceiving = seeing
Huxley/Lester model
Of the 6 basic theories of visual communication the one that refers to shape, configuration, organizing the parts into meaningful wholes?
Gestalt