Finance Flashcards
When a business decides to increase or deuce the price of its products or services to increase sales, it needs to consider what effect a change in price will have. What factors do these considerations depend on?
Number of competitors (Raising the price will not reduce the amount sold by a lot, especially of there are no or few competitors).
What competitors do (If competitors also raise prices, the amount sold is unlikely to fall very much).
Whether the product is a necessity (If so, people will have to buy it regardless of a price increase).
How much people spend on the product (If already very cheap, people may not be put off paying more).
What is a business’ sales revenue? How is it calculated?
The money a business receives for selling goods and services. It depends on how much a business sells and for what price.
Quantity sold x Selling price
What are fixed costs?
Costs that do not change as output changes. They remain the same at all levels of output.
E.g. Warehouse, rent, bills, research, etc.
What are variable costs?
Costs that are part of the production of more goods. They are directly related to output. The more a business produces, the more it has to pay.
E.g. Raw materials, piece rate pay, electricity, etc.
What is break-even? How is it calculated?
This is the point where the total costs of the business are equal to the total revenue (can be seen on a graph).
Fixed Costs / (Selling Price - Variable Costs)
What is a margin of safety?
The difference between what a business expects to sell from previous sales figures and the point at which sales will break-even.
What is cash flow?
The money flowing into and out of a business over a period of time.
Why is too much cash bad for a business?
Opportunity cost.
Cash could be used to invest in and improve future prospects rather than just gaining interest in a bank.
What is meant by cash flow forecasting?
The process of estimating the expected cash inflows and outflows over a period of time.
What is the net cash flow?
Total cash inflows - Total cash outflows
Why would a business produce a cash flow?
- To identify cash flow problems.
- To guide appropriate actions.
- To support overdraft application.
- To prevent the business from running out of money.
Why might firms have cash flow problems?
- Seasonal demand
- Overtrading (buying more stock than can sell)
- Over-investment in fixed assets
- Customer credit too generous
- Poor stock management
- Unforeseen changes
- Poor market research
What are the dangers of cash flow forecasting?
- Changes in economy
- Changes in consumer tastes
- Inaccurate market research
- New unanticipated competition
How could a company combat a cash flow problem?
OVERDRAFT (flexible and easy to obtain but bank may need convincing)
FACTORING- selling debts on (Quick, providing cash injection, but you would obtain less money than if you were to collect the debt yourself)
SALE AND LEASEBACK of assets (cash injection, but cost of renting is high in the long term and may lose asset afterwards)
IMPROVING WORKING CAPITAL (cheap but is not easy to do and may not solve the problem).
What is the importance of cash flow and profit?
Profit is needed in the long run in order to stay in business.
Cash flow is needed in the short term in order to stay in business.