General Info Flashcards
(45 cards)
What is Pagefield
A London-based independent communications consultancy
what do they specialise in
Public Affairs, Corporate PR, and Campaigning
what does their client portfolio span
Technology
Financial Services
Transport
FMCG
Property and Infrastructure
Why is being up to date on the media important in this role
I am required to monitor the media and collect market intelligence
What reports will a J.E. produce
Research and analysis reports
What will a J.E be required to create
event intelligence reports
what are event intelligence reports based on
political/media calendars
What will a J.E have to attend
company events
What written materials does a J.E produce
stakeholder lists, contact reports, media/client materials
when was Pagefield founded
2010
what do Pagefield provide to their clients
best-in-class insight, creative thinking and strategic connection to the media
How does Pagefield differ from other consultancies
It puts that client first, building trusting long-term relationships with them
What are Pagefield’s values
Creativity
Strategic connections (cross-party diverse network)
Intelligently challenging
Entrepreuneurial
Collaboration
How is Pagefield built on a networked approach
they build trusted relationships with influential individuals and clients
Who is Pagefield a subsidiary of
The Public Policy Holding Company (PPHDC)
Who are Pagefield a representative consultancy of
ECCO International Public Relations
Who are ECCO International Public Relations
a global communications network that operates across 40 countries
how does being part of ECCO help Pagefield
it means they can provide best-in-class international services to their clients
how does Pagefield help businesses establish their brand
they offer brand positioning and rebranding services
how does Pagefield’s network benefit their public affairs work
members of their team have worked for both the Conservatives and Labour as well as working as special advisors. They are built on cross-party connections
what is the aim of Pagefield’s corporate communications
they help businesses ensure their audiences truly understand their purpose, story, and priorities
Who did Pagefield do Corporate Comms work for
British Airways
what did Pagefield do for BA
produced a centenary campaign for them, generating national coverage as well as a platform for further positive engagement with the Government
who did Pagefield do brand repositioning work for
Investbridge Capital
