HEALTH EDUCATION Flashcards
(225 cards)
What are Health Learning Materials (HLM)?
Teaching aids that provide information and instruction about health directed to a specific audience.
What do Health Promotion (HP) programs rely on?
Health Learning Materials (HLM).
What is the role of IEC materials in behavior change communication?
They can communicate messages without a communicator’s presence, enhance understanding, and motivate the public to seek further information.
What are the four types of Health Learning Materials (HLMs)?
- Printed Health Learning Materials (Printed HLMs)
- Visual Health Learning Materials (Visual HLMs)
- Audio Health Learning Materials (Audio HLMs)
- Audio-visual Health Learning Materials (Audio-visual HLMs)
What are Printed Health Learning Materials?
Materials produced in multiple copies, usually using ink on paper, for exchanging facts, ideas, and opinions.
What are examples of printed materials?
- Poster
- Flipcharts
- Leaflets
- Booklets
- Cards
- Newspapers
A large sheet of paper with a size of 40 cm wide and 60 cm high, containing words and pictures that convey a message.
Poster
What should be included in a poster?
- Year of publication
- Place
- Sponsoring organization
What is the purpose of posters?
To reinforce messages, provide information, give directions, and announce events.
What are the storage and utilization guidelines for posters?
Store safely, post in visible areas, ask for permission before posting, and avoid sacred places.
A series of pictures bound together, showing related subjects in a logical order.
Flip Chart
What is the purpose of a flip chart?
To provide information and instructions.
A short, often urgent message printed on one side of a standard weight paper.
Leaflet or Flyer
What is a brochure?
A modified leaflet that is longer, folded, and printed on both sides, useful for detailed explanations.
What are the purposes of flyers and brochures?
To reinforce sessions, remind main points, help with sensitive subjects, and provide basic information.
What should be considered in the content of leaflets/brochures?
C (Clear), A (Accurate), R (Readable), E (Empathy).
What are Visual Health Learning Materials?
Materials that include visual elements like models, real objects, and photographs, excluding written words.
What are visuals in communication?
Visuals are one of the strongest methods of communicating messages, especially where literacy status is low.
What are real objects in health communication?
Real objects are actual items displayed to convey messages, such as IUDs, pills, condoms, diaphragms, and foams.
What are models in health communication?
Models are three-dimensional objects that look like real objects and are used when real objects are unavailable, too big, or too small to display.
What are audio health learning materials?
Audio health learning materials include anything heard, such as spoken word, health talks, and music. Common audio aids are radio and audio cassettes.
Why is radio a powerful tool in health communication?
Radio is a very powerful tool because no other mass media reaches more people than radio and can reinforce advice received through other channels.
What are audio-visual health learning materials?
Audio-visual health learning materials are multi-sensory materials that combine seeing and listening, conveying messages with high motivational appeals.
What is the importance of audience analysis in IEC material production?
The success and impact of IEC materials depend largely on understanding the target audience, including their characteristics, behavior change stage, and barriers.