intro to fashion

Question 1

product development

Answer 1

market research plus trend research
involves design, merchandising and technical processes
all for the end product

Question 2

product line

Answer 2

moderate to popular $

Question 3

collection

Answer 3

expensive

Question 4

line for line

Answer 4

mass produced lines in cheaper fabrics in standard measurements

Question 5

anchor

Answer 5

design from old season reworked in a different colour or fabric

Question 6

apparel producer/manufacturer

Answer 6

all operations required to produce apparel

Question 7

apparel jobber/outside shop

Answer 7

a FIRM that does the sewing

Question 8

items houses

Answer 8

specialized contractors from certain items

Question 9

product development process

Answer 9

1. planning a line
2. creating a design concept
3. developing designs
4. planning production
5. production
6. distribution

Question 10

sample hand

Answer 10

designer assistant who sews the sample

Question 11

graded

Answer 11

adjusted sample for new dimensional requirements

Question 12

marker

Answer 12

pattern pieces ontop of uncut fabric

Question 13

spreader

Answer 13

spreads material across table to be cut

Question 14

bundling

Answer 14

assembling pattern pieces

Question 15

levels of brands/labels

Answer 15

1. national/designer brand
2. private label
3. retail store brand
4. other brands
5. non brands

Question 16

factors

Answer 16

financial institution that specializes in buying accounts a a discount

Question 17

chargebacks

Answer 17

financial penalties imposed on manufacturers by retailers

Question 18

Quick Response (QR)

Answer 18

strategy used by manufacturers to shorten the ordering cycle to compete with foreign import

Question 19

UPC

Answer 19

universal barcode

Question 20

radio frequency identification

Answer 20

electronic tags for storing data, unique serial numbers, used for tracking, more information than a barcode

Question 21

electronic data interchange

Answer 21

electron exchange of machine readable dat (standard)

Question 22

mass customization

Answer 22

tailoring the product (not one size fits all)

Question 23

masstige

Answer 23

used to refer to mass-produced, relatively inexpensive goods that are marketed as luxurious or prestigious.

Question 24

trunk show

Answer 24

pretesting that involves samples and a rep from a store

Question 25

millinery

Answer 25

the womens hat industry

Question 26

market

Answer 26

- a group of potential customers | - a place/area in which buyers and sellers meet to trade at wholesale prices

Question 27

market center

Answer 27

center for creation and production of merchandise, also for trade

Question 28

mart

Answer 28

building/complex housing the showrooms of producers and sales reps

Question 29

market week

Answer 29

scheduled weeks for showings to buyers

Question 30

trade shows

Answer 30

periodic exhibitions in trade areas to make sales

Question 31

buyers directory

Answer 31

a list of showrooms in a market or mart

Question 32

trade association

Answer 32

professional organizations for manufacturers or sales reps

Question 33

createur

Answer 33

high end rtw designer

Question 34

specification buying

Answer 34

purchasing that is done to stores standards instead of manufacturers

Question 35

bootleg

Answer 35

quality products that are made by the same manufacturers that produces the branded products, sold in the black market

Question 36

gray market

Answer 36

sold in country not intended for selling

Question 37

NAFTA

Answer 37

eliminated quotes and taxes for products shipping around US, Canada and Mexico

Question 38

general merchandise retailers

Answer 38

many lines

Question 39

discount store

Answer 39

self serve, walmart

Question 40

mom and pop

Answer 40

small store run by proprietor

Question 41

chain

Answer 41

12 or more centrally owned stores, owned by central HQ

Question 42

category/classification buying

Answer 42

specified buying

Question 43

leased departments

Answer 43

departments operated by store but ran by an outsider who pays a percentage of sales for rent

Question 44

off-price retailer

Answer 44

brand name/designer, cheaper at late rise or early peak

Question 45

category killer

Answer 45

big box store, superstore, kills small specialty stores

Question 46

showcase store

Answer 46

sells merch at early rise stages of cycle

Question 47

magalogs

Answer 47

catalogs that have editorial content

Question 48

fashion auxiliary services

Answer 48

- advertising - publicity - public relations

Question 49

trade publication

Answer 49

made specifically for professionals