Introduction Flashcards
(50 cards)
What is transnational business?
Business activities that cross national boundaries.
True or False: Transnational businesses operate solely within their home country.
False
Fill in the blank: Transnational businesses often seek to exploit _______ differences.
cost
What is one primary motivation for a company to engage in transnational business?
To access new markets and increase profits.
Which of the following is NOT a characteristic of transnational businesses? A) Global reach B) Cultural adaptation C) Isolation from local markets
C) Isolation from local markets
What role does technology play in transnational business?
It facilitates communication and operations across borders.
True or False: Cultural differences have no impact on transnational business strategies.
False
Short answer: Name one challenge faced by transnational businesses.
Navigating different regulatory environments.
What is meant by the term ‘global supply chain’?
A network of suppliers and manufacturers that spans multiple countries.
Fill in the blank: Transnational businesses often adapt their products to meet _______ preferences.
local
Which of the following is a strategy for entering a foreign market? A) Licensing B) Ignoring local regulations C) Reducing product quality
A) Licensing
What is a key benefit of joint ventures in transnational business?
Shared risks and resources.
True or False: All transnational businesses are multinational corporations.
True
What is the primary goal of transnational marketing?
To effectively reach and engage customers in different countries.
Fill in the blank: _______ is the process of managing a business’s operations across multiple countries.
Internationalization
Short answer: What is one way businesses can mitigate risks in transnational operations?
Conducting thorough market research.
What does the term ‘foreign direct investment’ (FDI) refer to?
Investment made by a company in one country in business interests in another country.
Which of the following factors is crucial for successful transnational operations? A) Standardization B) Cultural awareness C) Ignoring local competition
B) Cultural awareness
True or False: Transnational businesses can benefit from economies of scale.
True
What is one significant risk associated with transnational business?
Political instability in host countries.
Fill in the blank: Transnational businesses often utilize _______ to streamline operations across borders.
technology
Short answer: How do transnational businesses typically respond to cultural differences?
By adapting their marketing and operational strategies.
What is the impact of globalization on transnational business?
It increases competition and market opportunities.
Which of the following is a common method for entering foreign markets? A) Exporting B) Ignoring local laws C) Reducing customer service
A) Exporting