LA techniques Flashcards
(72 cards)
1
Q
active vs passive voice
A
active - direct clear passive - indirect detached formal
2
Q
Jargon
A
Serves to portray writer as intelligent, sophisticated & knowledgeable in the particular field
3
Q
Value system/Ideology
A
Sets up writer as ethically, morally aware, thus trying to get audience to align themselves with own viewpoint.
4
Q
Anaphora
A
- repeating words at the begginnings of successive phrases or clauses - hammering effect, creates expectation which can be subverted for emphasis
5
Q
Epistrophe
A
- repeating words at the end of successive phrases or clauses - hammering effect, end placement natural place for emphasis
6
Q
Chiasmus
A
- repeating words or phrases in reverse order - calls attention to itself
7
Q
Sentential adverb
A
- single word or short phrase interrupting normal syntax (in fact) - lends emphasis to the words around it
8
Q
Asyndeton
A
- omitting conjunctions between words, phrases or clauses - gives the impression that the list is not complete
9
Q
Polysyndeton
A
- the use of conjunctions between multilple phrases and clauses
10
Q
Procatelpsis
A
- anticipating an objection and answering it - strengthens the writer’s position, shows that they’ve considered the other side of the argument, prevents them being shown up as ignorant
11
Q
Amplification
A
- repeating a word or expression while adding more detail to it - emphasises an idea, making the reader realize its importnace
12
Q
Scesis onomaton
A
- expressing an idea in a string of synonymously phrases or statesments
13
Q
Apophasis
A
- asserting something by pointedly seeming to pass over, ignore or deny it - If you were not my father, I would say you were perverse - used to call attention to sensitive or inflammatory facts or statements while reaming apparently detached from them
14
Q
Analogy
A
- comparing two things which are alike for the purpose of explaining a difficult idea
15
Q
Metaphor
A
- one thing is another thing
16
Q
Anthropomorphism
A
- personification - makes an abstraction clearer and more real to the reader by defining or explaining the concept in terms of everyday human action
17
Q
Eponym
A
- substituted a particular attribute for the name of a famous person recognized for that attribute
18
Q
Oxymoron
A
When position is opposite to another’s which you are dicussing can produce an ironic construct that shows how something has been misrepresented
19
Q
Epithet
A
adjective qualifying a subject by naming a key characteristic of it (bikie)
20
Q
Climax
A
- arranging words, clauses in the order of increasing importance
21
Q
Diacope
A
repeating a word after an intervening word or phrase
22
Q
Epizeuxis
A
- repetition of one word for emphasis
23
Q
Enumartio
A
- detailiing parts, causes, effects or consequences to make a point more forcibly
24
Q
Antanagoge
A
- placing a good point next to a fault criticism
25
Assonance
- similiar vowel sounds repeated in proximate words
26
Alliteration
- simliar consonants repeated in rpoximity
27
Cliches
- rely on familiarity, shortcut to convery meaning
28
Hypophora
- writer answering own question
29
Argumentum ad logicam
- arguing that because an argument contains a logical fallacy it must be wholly discarded - positioning the reader to feel indignant about being manipulated by the opposition, and to feel that they can disregard the opponent’s argument in its entirety since it is evidently based on fallacious logic.
30
Oronym
- sequence of words that sound like another - i scream, ice cream
31
Ad hominen attack
- an attack made against an opponent
32
Argumentum ad populum
- making an argument based on the nation it ‘must be true’,because the majority of people believe so (‘so many people can’t be wrong’).
33
Coming Full Circle
- when something returns to where it began, used to establish cyclical nature
34
Gender neutrality
- using gender neutral image, word, pseudonym - author appeals to both genders, maintains political correctness -
35
Labelling
Calling an argument a negative word causes the reader to dismiss the entire argument
36
Reductio ad absurdum
- Showing that the opponent's argument must be false by showing that it leads to proposterous conclusions
37
active - direct clear passive - indirect detached formal
active vs passive voice
38
Serves to portray writer as intelligent, sophisticated & knowledgeable in the particular field
Jargon
39
Sets up writer as ethically, morally aware, thus trying to get audience to align themselves with own viewpoint.
Value system/Ideology
40
- repeating words at the begginnings of successive phrases or clauses - hammering effect, creates expectation which can be subverted for emphasis
Anaphora
41
- repeating words at the end of successive phrases or clauses - hammering effect, end placement natural place for emphasis
Epistrophe
42
- repeating words or phrases in reverse order - calls attention to itself
Chiasmus
43
- single word or short phrase interrupting normal syntax (in fact) - lends emphasis to the words around it
Sentential adverb
44
- omitting conjunctions between words, phrases or clauses - gives the impression that the list is not complete
Asyndeton
45
- the use of conjunctions between multilple phrases and clauses
Polysyndeton
46
- anticipating an objection and answering it - strengthens the writer's position, shows that they've considered the other side of the argument, prevents them being shown up as ignorant
Procatelpsis
47
- repeating a word or expression while adding more detail to it - emphasises an idea, making the reader realize its importnace
Amplification
48
- expressing an idea in a string of synonymously phrases or statesments
Scesis onomaton
49
- asserting something by pointedly seeming to pass over, ignore or deny it - If you were not my father, I would say you were perverse - used to call attention to sensitive or inflammatory facts or statements while reaming apparently detached from them
Apophasis
50
- comparing two things which are alike for the purpose of explaining a difficult idea
Analogy
51
- one thing is another thing
Metaphor
52
- personification - makes an abstraction clearer and more real to the reader by defining or explaining the concept in terms of everyday human action
Anthropomorphism
53
- substituted a particular attribute for the name of a famous person recognized for that attribute
Eponym
54
When position is opposite to another's which you are dicussing can produce an ironic construct that shows how something has been misrepresented
Oxymoron
55
adjective qualifying a subject by naming a key characteristic of it (bikie)
Epithet
56
- arranging words, clauses in the order of increasing importance
Climax
57
repeating a word after an intervening word or phrase
Diacope
58
- repetition of one word for emphasis
Epizeuxis
59
- detailiing parts, causes, effects or consequences to make a point more forcibly
Enumartio
60
- placing a good point next to a fault criticism
Antanagoge
61
- similiar vowel sounds repeated in proximate words
Assonance
62
- simliar consonants repeated in rpoximity
Alliteration
63
- rely on familiarity, shortcut to convery meaning
Cliches
64
- writer answering own question
Hypophora
65
- arguing that because an argument contains a logical fallacy it must be wholly discarded - positioning the reader to feel indignant about being manipulated by the opposition, and to feel that they can disregard the opponent’s argument in its entirety since it is evidently based on fallacious logic.
Argumentum ad logicam
66
- sequence of words that sound like another - i scream, ice cream
Oronym
67
- an attack made against an opponent
Ad hominen attack
68
- making an argument based on the nation it ‘must be true’,because the majority of people believe so (‘so many people can’t be wrong’).
Argumentum ad populum
69
- when something returns to where it began, used to establish cyclical nature
Coming Full Circle
70
- using gender neutral image, word, pseudonym - author appeals to both genders, maintains political correctness -
Gender neutrality
71
Calling an argument a negative word causes the reader to dismiss the entire argument
Labelling
72
- Showing that the opponent's argument must be false by showing that it leads to proposterous conclusions
Reductio ad absurdum
