Lecture 1 - 6 Flashcards
L1 : Introduction To Media And Information Literacy L2 : The Evolution of Traditional L3 : Information Literacy L4 : Types of Media L5 : Media and Information Sources L6 : Camera (176 cards)
1
Q
How to know if the articles are true or not?
A
Check the source
2
Q
These are physical objects used to communicate with
A
Media
3
Q
It is a broad term that covers processed data, knowledge derived from study, experience, instruction, signals or symbols.
A
Information
4
Q
It Is the ability to access, analyze, evaluate, and create media in a variety of forms. It aims to empower citizens by providing them with the competencies (knowledge and skills) necessary to engage with traditional media and new technologies.
A
Media Literacy
5
Q
It involves a continuum of learning, wherein individuals are able to achieve their goals, develop their knowledge and potential and participate fully in their community and wider society
A
Literacy
6
Q
It is the ability of an individual, either working independently or with others, to responsibly, appropriately, and effectively use technological tools.
A
Technology Literacy
7
Q
It ks the ability to recognize when information is needed, and to locate, evaluate and effectively communicate information in its various formats.
A
Information Literacy
8
Q
It is the essential skills and competencies that allow individual engage with media and other information providers effectively, as well as develop critical thinking and life-long learning skills to socialize and become active citizens
A
Media and Information Literacy
9
Q
Why study MIL?
A
to understand the functions of media and other information providers and seek, evaluate, use and create information to achieve their personal, social, occupational and educational goals.
10
Q
The MIL subject and the modules that will be used in this course will be using the same pillars UNESCO built on:
A
critical thinking, self-expression, and participation.
11
Q
I should believe everything I read online.
True or False
A
False
12
Q
There are a lot of literacies included in MIL
True or False
A
True
13
Q
MIL is concerned about metacognitive learning, self-expression, and participation.
True or False
A
True
14
Q
This is the ability to access, analyze, evaluate, and create media in a variety of forms.
A
Media Literacy
15
Q
A
15
Q
This is the ability to recognize when information is needed, and to locate, evaluate and effectively communicate information in its various formats.
A
Information Literacy
16
Q
This is the ability of an individual, either working independently or with others, to responsibly, appropriately, and effectively use technological tools
A
Technology Literacy
17
Q
This is a broad term that covers processed data, knowledge derived from study, experience, instruction, signals or symbols.
A
Information
18
Q
This is the ability to identify, understand, interpret, create, communicate, and compute using printed and written materials associated with varying contexts.
A
Literacy
18
Q
This refers to any physical object used to communicate messages.
A
Media
19
Q
MIL is an essential skill in the 21st century.
True or False
A
True
20
Q
It is a theory that believes technology is a steering factor in how a society develops its structures and values
A
**Technological Determinism
**
21
Q
People used the power of steam, developed machine tools, established iron production, and the manufacturing of various products (including books through printing press)
A
Industrial Age
22
Q
People discovered fire, developed paper from plants, and forged weapons and tools with stone, bronze, copper and iron.
A
Pre-Industrial Age
23
The invention of the transistor ushered in the ________________ age?
**Electronic Age**
24
People harnessed the power of transistors that led to the transistor radio, electronic circuits, and the early computers. In this age, long distance communication became more efficient.
**Electronic Age**
25
The Internet paved the way for faster communication and the creation of the social network. People advanced the use of microelectronics with the invention of personal computers, mobile devices, and wearable technology. Moreover, voice, image, sound and data are digitalized.
**Information Age**
26
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The interconnection via the Internet of computer devices embedded in everyday objects, enabling them to send and receive data
**Internet of things**
28
28
What are the 5 functions of communication and media?
**1. Inform the citizens of what is happening.
2. Educate the Audience
3.Provide a platform for public discourse
4. "Watchdog" Role of Journalism
5. Channel for Advocacy for Political Viewpoints
29
In immediacy, traditional media is often delayed by press times. Most are made beforehand and is scheduled to release at specific times. (True or False)
true
30
New media often has a targeted audience and traditional media generally caters to a wider audience poo. Ads and Information floating on social media is guided by demographics and geography.
Range
31
New media is more immediate
*(True or False)*
**True**
32
Traditional media places are more final. Once it was released, the story sticks for a while.
*(True or False)*
**True**
33
Because of the dynamic aspects of New media, publishers have more control to the publishing time and details of a post.
(True or False)
**True**
34
This media posts can be retracted quite easily. There is no much delay once it happens.
**New Media**
35
It is usually involves two-way communication.
**New Media**
36
This media pieces are often thought about ahead of time. There is no way to control the opinion/messages of the viewers, though
**Traditional**
37
This media is one-way.
**Traditional Media**
38
It views prevalent among the general public.
**Public Opinion**
39
Meaning and Significance
Educate the Audience
40
Monitoring Function
**Inform citizens of what is happening**
41
This is the era when books were started to be manufactured through printing press.
Industrial Age
42
He is a Canadian theorist who provide an explanation as to how media evolved through technological determinism.
Marshall McLuhan
43
This era have the most alive and full of energy communication because they don't have words, so they have to act or shout for them to understand each other,.
Pre-Industrial Age
44
Which of the following is NOT a characteristic of New Media?
a. It is more interactive.
b. Users are more involved.
c. It integrates all the aspects of old media.
d. Concentrated on a particular "domain skill"
d. Concentrated on a particular "domain skill"
45
Joshua and Thea started a thread on how to fight against Malnutrition to celebrate the Nutrition month this July. What functions of media did they utilized in that situation?
a. Inform citizens of what is happening
b. Channel for advocacy for political viewpoint
c. Provide a platform for public discourse
d. "Watchdog" role of journalism
c. Provide a platform for public discourse
46
Ms. Reyes is searching for a way to teach her students on the " Principle of Electromagnetism" but she finds it difficult to demonstrate. Instead of explaining she showed the video of an episode from Sineskwela. What function of media was used in this situation?
a. To educate the audience
b. To inform the citizen of what is happening
c. To provide a platform for public discourse
d. To be a channel for advocacy for political viewpoints.
a. To educate the audience
47
What type of media is a blog?
New Media
48
A period characterized by the dominance of the electric media.
Electronic Age
49
This theory postulates that technology is the force that shapes society.
Technological Determinism
50
In the early period, education was expensive but with the discovery of , education became available to everyone.
a. Students
b. Teachers
c. Books
d. Printing
d. Printing
50
51
Data that has been collected, processed, and interpreted in order to be presented in a useable form.
**Information**
52
A set of individual competencies needed to identify, evaluate and use information in the most ethical, efficient, and effective way across all domains, occupations and professions.
**Information Literacy is a basic human right in the digital world**
53
It is where an individual is capable of understanding information and media messages from different information sources and is able to evaluate and use that understanding appropriately to solve problems.
**A media and Information literate individual**
54
The media- and information-literate individual understands and appreciates the functions in society of media and other information providers, such as libraries, museums, archives, the Internet, and educational and research institutions working in this field.
*(True or False)*
**True**
55
Instead of this phrase, what terms are we encouraged to use?
**Misinformation and Disinformation**
56
It's been used to label many different kinds of content from plain lies and falsehoods to unverified rumors; from outdated news to propaganda. This term is—?
**Fake News**
57
Deliberate publication of private information for personal or corporate rather than public interest, such as revenge porn. Deliberate change of context, date or time of genuine content. What kind of information is this?
**Malinformation**
58
Fabricated or deliberately manipulated audio/visual content. Intentionally create conspiracy theories or rumors. What kind of information is this?
**Disinformation**
59
60
Unintentional mistakes such as inaccurate photo captions, dates, statistics, translation, or when satire is taken seriously.
**Misinformation**
61
It defines the information problem and identify the information needed
**Task Definition**
62
It determines all possible sources and select the best sources
**Information-seeking strategies**
63
It locate sources and find information within the sources
**Locate and Access**
64
It engages (e.g. read, hear,view, touch) and extract relevant information
**Use of information**
65
It organizes information from multiple sources and present the information
**Synthesis**
66
It judges the product (effectiveness) and the process (efficiency)
**Evaluation**
66
Another way of avoiding the problems and challenges of understanding and analyzing information is through Online Verification Skills and Fact-checking resources.
**Fact Checking**
67
It is an overabundance of infroamtion- some accurate and some not- that makes it hard for people to find trustworhty sources and reliable guidance when they need it
**Insurgence of Infodemic**
68
What are the 7 Stages/Elements of Information Literacy
1. **Identifying/recognizing information needs.
2. Determining sources of information.
3. Citing or searching for information.
4. Analyzing and evaluating the quality of information.
5. Organizing, sotring or archiving information.
6. Using infor ation in an ehtical, efficient and effective way.
7. Creating and communicating new knowledge. **
69
It is a model designed to help people solve information problems.
**Big 6**
70
This type of news media used to be the only way of delivering information to the public. For the generation information to the public. For the generations of the 80s and 90s, it is the only media of entertain.
**Print Media**
71
The main sources of it are television and radio. We can watch all types of events which are happening on earth. Usually, people are interested to watch the news regarding spiritual, politics, sports and so on.
Radio is also the source of broadcasting we can hear all kinds of news on it and also enjoy the music on it through changing the channels.
**Broadcast Media**
72
It is one of the oldest platforms of media and people went to the theaters to watch it but know people can watch movies at home via safelight and cable in HD resolution.
**Film/Cinema**
73
It is only grown in youth with high dimension and more graphics. They are the form of electronic media devices. Now they are also available on mobile phones and people are easily accessible to them.
**Video Games (Digital Games)**
74
The internet is one of the newest sources of ____. The majority of the users prefer the internet to watch news quickly. It is more fast and capable in compare to any other source of _____.
**New Media**
75
Forms of elctronic communicatiomn (such as web sites) through which people create online communities to share information, ideas, personal messages, etc.
**Social Media**
76
An online place where we can comment, message, or discuss a particular topic. Forums allow us to share knowledge with other people with the same interest. That's why it's regarded as the bestn platform to seek support and assistance.
**Online Forums**
77
A series of audios focused on a particular topic or theme. We can listen to them on a computer or a mobile phone. It's a platform that allows anyone to share their knowledge and communicate with the world.
Podcast
78
It refers to the merging of previously distinct media technologies and platforms through digitization and computer networking.
**Media Convergence**
79
are information on the surface of a printed page
**Print Media**
80
It is also a business strategy whereb y communications companies integrate their ownership of different media properties.
**Media Convergence**
81
are disseminated through waves
**Broadcast media**
82
Media Convergence is also known as ?
**Technological Convergence**
83
It is a motion media
**Film**
84
Media convergence is also called ______________, ______________, or ___________.
**Media Consolidation, Media Concentration, or Economic Convergence**
85
These are interactive animations.
**Video Games**
86
It includes social media which is a mode of interaction uing technological devices.
**New Media**
87
It refers to channels of communiation that invovle transmitting infromation in some way, shape or form to large numbers of people.
**Mass Media**
88
Are intended or unintended consequences of what the mass media does
**Media Effects**
89
It is when people think they are more immune to media influence than others.
**Third-party Theory**
90
When a person or event gets media attention, it influences the way the person acts or the way the event functions.
**Reciprocal Effect**
91
It refers to media-induced change that is counter to the desired change.
**Boomerang Effect**
92
Media coverage often increases self-consciousness, which affects our actions.
**Reciprocal Effect**
93
It's a theory that states that media exposure, specifically to television, shapes our social reality by giving us a distorted view on tha amount of violence and risk in the world.
**Cultivation Theory**
(George Gerbner)
94
It is the government agency responsible for rating television programs and films in the Philippines.
**MTRCB**
(Movie and Telvision Review and Classification Board)
95
In movie classification ratings, what does G means?
**Viewers of all ages are admitted.**
96
In movie classification ratings, what does PG means?
**Viewers below 13 years old must be accompanied by a parent or supervising adult.**
97
In movie classification ratings, what does R-13 means?
Only viewers who are 13 years old must be accompanied by a aprent or supervising adult.
98
In movie classification ratings, what does R-16 means?
**Only viewers who are 16 years old and above can be admitted.**
99
In movie classification ratings, what does R-18 means?
**Only viewers who are 18 years old and above can be admitted.**
100
In movie classification ratings, what does X means?
**'X-rated' films are not suitable for public exhibition.**
101
It process whereby the mass media determine what we think and worry about
**Agenda-setting Theory**
(Lippmann/McCombs and Shaw)
102
The model tries to understand how the population is manipulated, and hwo the social, economic, political attitudes are fashioned in the minds of poeple through propaganda.
**Propaganda Model of Media Control**
(Herman & Chomsky*
103
Public reacts not to actual events but to the pictures in our head, created by media.
**Agenda-setting Theory**
(Lippmann/McCombs and Shaw)
104
It is a persuasive message that intends to influence people to favor certain ideas or make certain decisions.
**Propaganda**
105
Propaganda can be used for a variety of causes. from "good" to "bad" ones.
**True**
106
What are the four propaganda techniques?
* **Activate strong emotion
* Simplify information and ideas
* Respond to audience needs and values
* Attacks opponents**
107
**Artifacts, letters, and photographs are examples of _______?**
**Primary Sources**
108
**This source evaluation practice emphasizes the importance of checking for updated version of the web page.**
**Currency**
109
**It was name as the best search engine, and was developed by Larry Page and Sergey Brin**
**Google**
110
**This internet source evaluation practice states that biases should not be included in getting the right information; otherwise, the information becomes invalid**
**Objectivity**
111
**The internet has been around since ________ as a means of computer communication of the US defense department**
**1969**
112
**This printed sources provides important news article about timely issues**
**newspaper**
113
**newspaper**
**map**
114
Some people prefers this kind of printed source because of its enticing graphics which are applicable to visual learners
**magazines**
115
115
**The Philippine has ____ indigenous groups**
**110**
116
**This kind of knowledge is local which is shared within a society and culture**
**Indigenous**
117
It is owned, controlled and managed by indigenous peoples in order for them to develop and produce culturally appropriate information in the languages understood by the community by utilizing indigenous materials and resources, reflecting community needs and interests, visions and aspirations, and independent from vested interested groups.
**Indigenous Media**
118
Characteristics of Indigenous Media
**1. Oral tradition of communication
2. Store information in memories
3. Information exchange is face-to-face
4. Information are contain within the border of the community**
119
A building or room containing collections of books, periodicals, and sometimes films and recorded music for people to read, borrow, or refer to.
**Library**
120
This serves colleges and universities
**Academic Libraries**
121
They serve cities and towns of all types.
**Public Libraries**
122
They are often classified in four groups, namely: academic, public, school and special.
**Libraries**
123
They serve students from Kindergarten to grade 12
**School Libraries**
124
They are in specialized environments, such as hospitals, corporations, museums, the military, private business,and the government.
**Special libraries**
125
It is a global computer network providing a variety of information and communication facilities, consisting of interconnected networks using standardized communication protocols.
**Internet**
126
These libraries may be either digital or physical in form. *(true or false)*
**True**
127
The Internet is considered by many as a resource for news and information. *(true or false)*
true
128
Things to consider in evaluating information:
**1. Reliability
2. Accuracy
3. Value
4. Authority
5. Timeliness**
129
Information is said to be reliable if it can be verified and evaluated. Others refer to the trustworthiness of the source in evaluating the reliability of information.
**Reliability of Information**
130
It refers to the closeness of the report to the actual data. Measurement of accuracy varies, depending on the type of information being evaluated.
**Accuracy of Information**
131
Information is said to be of value if it aids the user in making or improving decisions.
**Value of Information**
132
Much of the information we gather daily do not come from a primary source but are passed on through secondary sources such as writers, reporters, and the like. Sources with an established expert on the subject matter are considered as having sound authority on the subject.
**Authority of the Source**
133
Reliability, accuracy, and value of information may vary based on the time it was produced or acquired.
**Timeliness**
134
While a piece of information may have been found accurate, reliable, and valuable during the time it was produced, it may become irrelevant inaccurate with the passing of time (thus making it less valuable) *(true or false)*
true
135
Other information may be timeless, proven to be the same in reliability, accuracy, and value throughout history. *(true or false)*
**true**
136
evaluating information found ln the internet:
**1. Authorship
2. Publishing body
3. Accuracy and Verifiability
4. Currency**
137
It comes from the french word meaning 'type' or 'class'
**Genre**
138
They are systems of signs, which create meaning
**Codes**
139
They can be recognized by its common set of distuinguishing features (codes and convention)
**Genre**
140
What are the type of codes?
**- Technical
- Symbolic
- Written**
141
They are the generally accepted ways of doing something
**Conventions**
142
What is difference between codes and conventions?
**Codes - might be individual to the media text you are analysing
Conventions - something they all share within a genre**
143
It refers to how the camera is operated, positioned and moved for specific effects.
**Camerawork**
144
ways in which equipment is used to tell the story (camera techniques, framing, depth of fields, lighting and exposure, etc.)
**Technical Codes**
145
It is the process of choosing, manipulating, and arranging images and sound
**Editing**
146
What are the three types of code?
**Technical
Symbolic
Written**
147
It is the expressive or naturalistic use of sound. It can be diegetic or non diegetic
**Audio**
148
It is the manipulation of natural or artificial light to selectively highlights elements of the scene
**Lighting**
149
It refers to how the camera is operated, positioned and moved for specific effects.
**Camera work**
150
What are the three technical codes camera techniques?
**Basic Camera Shots
Advance Camera Shots
Camera Angles**
151
Shots under Basic Camera Shots
**Extreme Wide Shot
Wide shot
Medium shot
Medium Close-up
Close-up
Extreme close-up**
152
Shots under advance camera shots
**two shots
Cut away
Over the shoulder
Point of view
Selective focus
Arc shot**
153
154
Shots under Camera Angles
**Eye-level
High angle
Low angle
Bird's eye view
Worm's eye view
Slanted (canted)**
155
156
Moving the camera lens from left to right, vice versa.
**Pan**
157
True or False: You should never pan more than your can move from left to right
**True**
158
Moving the camera upwards and downwards.
**Tilt**
159
Moving the camera physically from left to right, or vice versa whilst remaining perpendicular.
**Truck**
160
True or False: You should not tilt more than your head can.
True
161
True or False: pan and tilt has the same rule.
**true**
162
It shows what is beneath the surface if what we see
**Symbolic Codes**
163
It is the time and place of the narrative
**Setting**
164
It is a french term that means "everything within the frame"
**Mise en scene**
165
In media terms it has become to mean the description of all objects within a frame of the media product an how they have been arranged
**true**
166
True or False: when discussing setting, you can describe the setting of the whole story or just a specific scene
**True**
167
The actors portray characters in media products and contribute to character development, creating tension or advancing.
**Acting**
168
It has highly cultural and strong connotations.
**Color**
169
When studying the use of color in a media product the different aspects to be looking at are:
**Dominant color
Contrasting foils and Color symbolism**
170
the use of language style and textual layout (headlines, captions, speech bubbles, language style, etc.)
**Written Codes**
