Lecture Flashcards
(4 cards)
What are the components/categories of the ‘elements of value triangle’ (B2C)?
- Social-Impact elements.
- Life-changing elements.
- Emotional elements.
- Functional elements.
What are the components/categories of the ‘elements of value triangle’ (B2B)?
- Inspirational value.
- Individual value.
- Ease of doing business value.
- Functional Value.
- Table stakes.
What are the components of analysing the new product/service to innovate the business model?
- Eliminate.
- Insert.
- Raise.
- Reduce.
- Bundle.
- Unbundle.
What is the moral legitimacy problem?
Market vs Social problem.
Forces to do the right thing (Accepted by Society)