Lecture Flashcards

1
Q

Why should a company internationalize?

A

Economic benefit and increase margings & profit

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2
Q

What is international business?

A
  1. conducted across boarders
  2. Uses distinctive methods
  3. In contact with countries that differ, ex in culture
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3
Q

Risks of internationalize?

A
  • Cross cultural risks (between employees)
  • currency risks
  • country risks ex laws
  • commercial risks
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4
Q

What is happening in the world right now? lecture 1

A

inflation is rising
Människor blir mer höger i politiken

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5
Q

Measurement of global economy?

A

Gross Domestic Product (GDP)

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6
Q

GDP definition

A

market value of total output of goods & services in a country

(does not take in quality of life)

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7
Q

Gross National Index (GNI)

A

GDP + net reciepts from abroad

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8
Q

Global inequality, what is happening right now?

A

Positive: more people are getting out of poverty, the middle class is growing

Negative: The gap between rich and poor is increasing, rich getting richer

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9
Q

Globalisation

A

Merges societies, knowledge and goods

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10
Q

Role of the state

A

Good governance is needed for economic development

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11
Q

How is governance measured?

A
  1. Voice and Accounability
  2. Political stability & absence of violance
  3. Government effectiveness
  4. Regulatory quality
  5. Rule of Law
  6. Control of corruption
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12
Q

4 political systems

A

Autoritarian regimes
Hybrid regimes
Flawed democracies
Full democracies

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13
Q

2 key countries for tech advancement

A

USA & Japan

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14
Q

Comparative advantage

A

Reduces cost but still manages to keep up with quality of competitors

–> this drives international trade (produce in ex china)

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15
Q

Why invest in tech, R&D and innovation?

A

Business opportunities
Higher productivity
better competiveness

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16
Q

Digitization and digitalization definitions:

A

Digitization: Making things digital

Digitalization: transforming processes (ex netflix with film industry)

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17
Q

Culture definition

A

Emotional features of a soceity

18
Q

Universalization definition:

A

More and more events are on global scale
–> creates global culutre
–> people around the world are becoming more alike

19
Q

Cultural hybridizations

A

Mixing of cultures
Ex mcdonalds in japan, anpassar sig lite

20
Q

Cultural differentations

A

Lookin below surface
–> we can see differences

21
Q

Cultural fractionalization

A

Globalization has overwhelmed us
–> want to reutnr to social micro groups

We build communities over internet
–> niche

22
Q

Sustainable competative advantage

A

Flexability -> adapt when necessary
Learning -> willing to learn from other
Efficiency -> being efficient with what u have

23
Q

International strategy:
y-axeln: ?
X-axeln:?

A

Y: global intergration low and high
x: pressure of local responsiveness

24
Q

4 strategies when going international

A

Global strategy
Transnational
International strategy
Localization strategy

25
International strategy
low competition markets markets are similar
26
Localization strategy
customising goods polycentric focus = focus on local
27
Global strategy
world is seen as a single market focus on global values
28
Transnational strategy
coordination abroad
29
3 opportunity assesments
Motiviation check Readiness check Market selection and entry check
30
Motivation check
Drivers Benefits synergies
31
Readiness check
Company readiness Product readiness market readiness
32
Market selection and entry check
Target Pacing Scale
33
Exporting positive & negative
+ No investment overseas + Minimize risk + fast entry - More tariffs & transportation costs - logistical difficulties - limited acces to local info
34
Contractual modes
Licensing and Franschasing
35
Licensing positive and negative
+ little upfront capital - loss of control
36
Franchasing
Operate busniess under name (KFC, McDonals) + low risk +New markets quickly - lack of control - cost on brand
37
joint ventures
+ share knowledge + local market knowledge - lose control - different goals
38
2 hierarchical modes
M&A and own subsidiary
39
M&A
+Less time consuming -costly -need banks and lawyers to complete process
40
Own subsidiary
+ all control - costly - slow to establish
41
Direct communication
Responsebility of communicatior to be clear