Lesson 1 Flashcards
(39 cards)
What is innovation
Innovation is changing an existing product to make it better
What is an entrepreneur
An entrepreneur is someone who sets up a business in hope of profit
Revenue
Sales x Saleprice (math) definition is the money that you take into your business.
Fixed costs
Costs that don’t change
Variable costs
Costs that change depending on the amount of products sold
Profit
Revenue - total costs.
Dividends
A portion of money that goes to the investors and is normally paid quaterly based on the companies recent earnings
What is a creditor
The lender of money who’s owed money buy the debtor
What is added value
Added value is the increase in a product’s value as a result of a business producing a product
What is differentiation
Differentiation is making a product unique in its industry
What is a USP
Unique selling point
What is the marketing mix
Price, product, promotion, place
What is bias
Bias is preference for no reason without facts or evidence
What is a product life cycle
Introduction, growth, maturity and decline
Disposable income
Amount of money received after tax
What is segmentation
Segmentation is the process of breaking up the market into different groups
Market leader
The company with the largest market share
Profit margin
Profit margin is how much money made - all costs
Inflows
Where money is going into the business
Outflows
Where money is going out of the business
Crowdfunding
Where people invest into the business and in turn the business will give something back such as discounts
Venture capitalist
Investors who provide money to startup companies in return for a share in the business. E.g the dragons on dragons den.
Trade credit
This is when a business buys goods but delays payment of goods until a later scheduled date
Opportunity cost
The potential profit lost by choosing one option over the other