Lesson 2 Flashcards
(6 cards)
What is culture bias
Differential judgement of other people based on one’s own cultural assumptions
What is ethnocentrism
Seeing the world from one’s own cultural perspective
Assumes their own culture’s behaviour is normal or superior
What is cultural relativism
Behaviour can only be understood in the context of N&Vs of culture behaviour occurs in
What is universality (regarding culture and cultural bias)
Theory applies to all people, regardless of culture
What is alpha bias (regarding cultural bias)
Theory assumes cultural groups are Very different
These differences are then compensated in research
What is beta bias (regarding cultural bias)
Theory assumes cultural groups are Not different
Differences are ignored and research does not compensate for any differences