Lesson 5 Flashcards
(22 cards)
___________ is the process of generating, refining, and evaluating ideas to transform them into actionable opportunities. It is a key component in the entrepreneurial and innovation process that bridges the gap between ideation and execution.
Idea Development
Stages in Idea Development
- Idea Generation
- Idea Refinement
- Idea Evaluation
Producing new and innovative ideas through brainstorming, research, and observation.
Idea Generation
Filtering and improving ideas to align with goals and feasibility.
Idea Refinement
Testing the practicality, viability, and desirability of the refined ideas.
Idea Evaluation
Role in Entrepreneurship and Innovation
- Provides the foundation for business opportunities.
- Supports competitive advantage by fostering unique solutions.
Definition: Ideas originating from personal experience, skills, or insights.
Examples: An artist starting a digital gallery based on their painting hobby
Internal Sources
Definition: Ideas inspired by external factors such as trends, market gaps, or customer feedback.
Examples: A technology startup creating apps for remote learning during the pandemic.
External Sources
Definition: Systematic efforts to create new products or processes.
Example: Pharmaceutical companies investing in R&D for new medicines.
Research and Development (R&D)
Definition: Studying competitors to identify areas for improvement or differentiation.
Example: A coffee shop adding unique blends after researching competitor menus.
Benchmarking and Competitive Analysis
Collaboration involves bringing together diverse skills, perspectives, and resources to enhance idea development.
Collaboration in Idea Development
Including members with different expertise and backgrounds.
Building Diverse Teams
Seeking guidance from experienced individuals and leveraging networks
Role of Mentorship and Networking
Tapping into collective intelligence for innovative solutions.
Crowdsourcing
Transitioning a raw idea into a structured and actionable concept.
From Idea to Concept
Steps to Transition
- Define the core value proposition.
- Align the idea with the organization’s vision and mission.
- Create a concise and impactful elevator pitch.
Challenges in Idea Development
- Creative Blocks
- Resource Limitations
- Balancing Innovation with Practically
Common Challenges:
Struggling to generate or refine ideas.
Creative Blocks
Common Challenges:
Lack of time, funds, or tools.
Resource Limitations
Common Challenges:
Ensuring ideas are both novel and feasible.
Balancing Innovation with Practicality
Strategies to Overcome Challenges
- Use creativity techniques like SCAMPER or brainstorming.
- Seek partnerships or funding to address resource gaps.
- Conduct feasibility studies early in the process.