Lesson 5&6: CONSUMER BEHAVIOR&Economic growth Flashcards
(37 cards)
- It is the branch of economics that concerns itself with
market systems that operate on a large scale.
is the study
of the economy as a whole.
Macroeconomics
is the period of steady growth in output, along with an
improvement in living standards.
Economic Growth
is the period of steady growth in output, along with an
improvement in living standards.
Economic Growth
is the market value of all final goods and services produce within
a nation in a given time
GDP (Gross
Domestic Product)
two types of GDP.
Nominal GDP and Real GDP
where the measure of output is based on current prices,
Nominal
GDP
, where the measure of output is based on changes in inflation.
Real GDP
– is the one who demand goods and
services.
Consumer
– is the one who demand goods and
services.
Consumer
3 Steps involved in studying
Consumer Behavior
Consumer Preferences
Budget Constraints
Consumer Choices
– describe how
and why people prefer one good to another.
Consumer Preferences
– this means that
people have limited income.
Budget Constraints
– combination of
consumer preferences and budget
constraints.
Consumer Choices
Economics of Satisfaction
Utility Theory
Indifference Curve
Budget Line
– refers to the satisfaction
or pleasure that an individual/consumer gets
from consuming a good/service.
Utility Theory
– defined as the additional
satisfaction
Marginal Utility
– total level of satisfaction that a
consumer derives from the consumption of
goods/services.
Total Utility
– as the
consumer gets more satisfaction in the long run,
he/she experiences a decline in satisfaction.
Law of Diminishing Marginal Utility
– showing no bias or
being neutral.
Indifference Curve
– or consumption possibility
line, indicated the various combination of two
products, which can be purchased by the consumer with his income, given the priced of
the products.
Budget Line
Maslow’s
Hierarchy of Need
Physiological
Safety
Social
Esteem
Self-Actualization
Maslow’s
Hierarchy of Need
Physiological
Safety
Social
Esteem
Self-Actualization
– these are the basic needs for sustaining human life.
Physiological needs
– these are the needs to achieve safety feeling. It can be in the
form of house, money, or security.
Safety needs