Linguistic Methods (terms) Flashcards
(14 cards)
Register - levels - what it does
The level of formality - formal, informal, mixed - appeals to different audiences
Epistemic modality - different examples
the degree of certainty - might, can, will
Lexis
Word choices used in a text
Polysemic lexeme
multiple meanings (eg. pot)
Sentence types
Declarative (statements)
Imperative (commands)
Interrogative (questions)
Exclamative (strong emotion)
Hypophora
where a question is asked and immediately answered
Inclusive language
we, our, us, you - include the reader
Discourse Structure
The shape of a text - how its organised
Anaphora
the repetition of a word or phrase at the beginning of the clauses (everyday we work, everyday we try)
Parallelism
using the same grammatical structures in a list or sentence
Graphology
design of the text (font), colour, bolding , spacing, bullet points
Typography
Font choices, capitalisation
Visual metaphor
an image that symbolises an abstract concept
Logos, pathos and ethos
Logos - appeal to logic
Pathos - emotion
Ethos - credibility/ build trust through expertise