LO4 Flashcards
(25 cards)
what are the 2 key methods to deliver sports developtment
sport developtment initiatives
sports events
what are the characterisitcs of sports events and inititiatives
- purpose and aims
- scale of event
- organisation involved
- funding and investment
- duration
- methods of promotion
what are the 5 purpose and aims
- specific tagert audience
- meeting social needs
- goverment initiatives
- raising public awareness
- fashion/popularity of sport
4 scale of events
- international
- national
- regional
- local
4 examples of each event level
- world cup
- fa cup
- aoc sport south east football
- school finals
where does funding and investments come from
- goverment
- national lottery
- sponsorhsips
- donations
what are the 3 methods of promotion
- TV Advertising campaign IE Black lives Matter
- Social Media (Facebook / Twitter) IE
- Local Newspaper / Radio IE 2012 Jessica Ennis “Gold”
what are the 2 durations of events
- one off - evry few years - eg world cup
- longer term - regular - fa cup
how events support aims of sport developtment
- Raises the public’s awareness - E.g. TV/Social Media
- Increased participation in teams and clubs E.g. ‘Wimbledon Fortnight’
- Education on the rules/regulations
- Role models generated inspires people to get involved
- Gives NGB’s a bigger pool to find talent
- Increase the standard of performance
benefits of SD to the sport
- Raising the profile of a sport
- Gaining effective sponsorship
- Raising awareness can increase participation
- Individual successes can attract people to the sport
benefits of SD to the perfromer
- Develop their skills
- Improve performance
- Access to better coaching
- Access to more support (e.g. physiotherapy)
benefits of SD to the organiser
- Enhance the reputation of the organisation
- More chance of success at major events (The Olympics)
- Develop talent / more elite performers
- Increase interest in sport / media interest and greater awareness
benefits of SD to society and examples
- Promotes values through sport
(reduces crime) - Provides role models (disabled athletes )
- Promotes inclusion/breaks down barriers (Racism lowered)
- Contributes to the economy (creates employment)
the advantages and disadvantages of sport events and initiatives falls into what 6 categories (the sac)
- Time
- Human Resources (Volunteers)
- Expertise
- Success measures
- Accountability
- Cost
2 advantages of cost
making profit
sponsorship income
2 disadvantages of cost
upfront cost
costs to promote
2 advantages of time
time to organise
time to measure the succes of an initative
2 disadantages of time
rewrite when done the lesson
Time to carry out event or initiative
Time to see success
3 advantages of expertises/human reasources
Legacy of Volunteers
Coaches trained
More staff in sport
3 disadvantages of expertise/human reasources
Cost of training staff
Recruiting staff
Lack of skilled coaches
1 advantage of accountability
Could secure future funding
1 disadvantage of accountability
Could Gain/Lose funding
3 advantaged of volunteers
Low cost or free
They want to help
Often local
3 disadvantages of volunteers
Require training and supervision
Limited experience
Unreliable / other commitments
