Market Differentiation

Question 1

Barton report

Answer 1

Report on Canada’s agriculture challenges and opportunities and how to accelerate growth

Question 2

Barton report opportunities

Answer 2

Highly educated workforce, business oriented, politically and economical stable and resource abundant

Question 3

Barton report challenges

Answer 3

Low r and d investments, low trade exports, low foreign investments and aging population

Question 4

Why is market differentiation important in canada

Answer 4

Want to set yourself apart so that we remain competitive

Question 5

Options to differentiate in the market

Answer 5

Identifiy preserved market through niche markets where people are willing to pay a higher price

Question 6

Who is identify preserved production and marketing driven by

Answer 6

Private firms

Question 7

Production is differentiated for _______ and _______ requirements

Answer 7

Health, safety

Question 8

Is segregation mandatory

Answer 8

Yes

Question 9

What is segregation driven by and would could happen if u violate it

Answer 9

Driven by regulatory agencies and could by criminally prosecuted

Question 10

Example of segregation

Answer 10

High euricic acid rapeseed
Pharmaceutical drug proteins must have own contained greenhouse

Question 11

Traceability

Answer 11

Provides connection back up the supply chain in case of a food safety failure

Question 12

What is traceability driven by

Answer 12

Commodity group or retailer