Markets Flashcards

(37 cards)

1
Q

Demand

A

The quantity of a good/service that consumers are willing and able to purchase at various price levels at a given point in time

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2
Q

The Law of Demand

A

As the price of a good/service increases, the quantity demanded decreases

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3
Q

Changes in price cause…

A

Movement along the demand curve

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4
Q

Ceteris Paribus

A

All other things being equal

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5
Q

Factors Affecting Demand

A

The price of the good or service itself

The price of substitute & complementary goods

Expected future prices

Changes in consumer tastes & preferences

The level of consumer income

The size of the population and its age distribution

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6
Q

Supply

A

The quantity of a good/service that businesses are willing and able to offer at various price levels at a given point in time

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7
Q

The Law of Supply

A

as the price of a good/service increases, the quantity supplied increases

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8
Q

Changes in price cause…

A

Movements along the supply curve

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9
Q

Factors Affecting Supply

A

The price of the good or service itself

The price of substitute or complementary goods

The state of technology

Changes in the cost of factors of production

The quantity of the good available

Climatic & Seasonal Influence

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10
Q

A Market

A

Any situation where buyers and sellers are brought into contact to exchange goods & services for payment

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11
Q

Equilibirum

A

A situation where there is no tendency to change (ie. where demand = supply)

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12
Q

A Situation of Excess Supply

A

Sellers will lower the price of goods, resulting in an expansion of demand and a contraction of supply until equilibrium is reached

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13
Q

A Situation of Excess Demand

A

Consumers will bid up the price of goods, resulting in an expansion of supply and contraction of demand until equilibrium is reached

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14
Q

Market Failure

A

The market fails to consider the costs/benefits that the production has on society, and thus fails to set the ‘best’ price and quantity

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15
Q

Externalities

A

The social costs/benefits that arise from the production of a good/service

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16
Q

Private Goods

A

Excludable and have rivalry

17
Q

Public Goods

A

Non-Excludable & Non-Rival

18
Q

Merit Goods

A

Goods provided by the government, such as public transport

19
Q

Price Ceiling

A

The government sets a maximum price

Price is kept below the equilibrium price

Price ceilings benefit consumers

20
Q

Price Floor

A

A minimum price set by the government

Price is kept above the equilibrium price

It benefits the producers of the good/serve

21
Q

Price Elasticity of Demand

A

Refers to the responsiveness of the quantity demanded to changes in price

22
Q

Elastic Demand

A

a strong response to a change in price (if price increases by a small amount quantity demanded decreases by a large amount)

23
Q

Unit Elastic Demand

A

a proportional response to a price change

24
Q

Inelastic Demand

A

a weak response to a price change (a large increase in price leads to a small increase in quantity demanded)

25
Factors Affecting Elasticity of Demand
Luxury or Necessity Existence of Close Substitutes Proportion of Income Spent on Item Length of Time since the Price Change Habit Forming Nature of the Good
26
Price Elasticity of Supply
Measures the responsiveness of the quantity supplied to changes in price
27
Elastic Supply
A small change in price leads to a large change in supply
28
Inelastic Supply
A large change in price leads to a small change in supply
29
Factors Affecting Elasticity of Supply
Time Lags After a Price Change The Ability to Hold and Store Stock Excess Capacity Mobility of Resources
30
Market Power
A business’s ability to raise prices above the equilibrium price
31
Market Concentration
when there is a limited number of firms that exist in the market
32
Price Takers
firms that have very little market power and must accept the market price
33
Price Makers
firms that have strong market power and are able to set the market price above the equilibrium price
34
Pure Competition
Many firms that are small in size Homogeneous Products Price Takers No major barriers to entry
35
Monopolistic Comepetition
Many relatively small firms Similar products, but attempts to make their products differentiated (advertising) Some control over their price Relatively easy entry, with some barriers (regulations, brand loyalty)
36
Oligopoly
A few relatively large firms with significant market share Usually differentiated products which are heavily advertised Actions in relation to price & product depend heavily on the actions of competitors (price wars) High barriers to entry (established brand loyalty, high capital investment required)
37
Monopoly
One firm only, generally large No close substitutes Price maker/setter Advertising is aimed to maintain product image and increase sales Extremely high barriers to entry