Material Self

Question 1

A man’s SELF is the sum total that he CAN call his, not only his body and his psychic powers, but his clothes and his house, his wife and children, his ancestors and friends, his his reputation and works, his lands and bank-accounts.

Answer 1

William James on Material Self

Question 2

Two subclasses of material self

Answer 2

Bodily self
Extracorporeal self (beyond the body)/ extended self

Question 3

Are the symbolic expression of identity

Answer 3

Material possession

Question 4

the importance of a consumer attaches to worldly possessions.

Answer 4

Materialism

Question 5

at the highest levels of materialism, such possessions assume a central place in a person’s life and believed to provide the greatest sources of SATISFACTION.

Answer 5

Belk

Question 6

important factor in determining consumer behavior.

Answer 6

Culture

Question 7

Culture is an important factor in determining consumer behavior. It is a shared beliefs among a group of people in a particular place and time. Consumers are conditioned to develop self-concepts that are appropriate to their age, gender, and social groupings.

Answer 7

Levy

Question 8

refers to an individual’s basic requirement that must be fulfilled, in order to survive.

Answer 8

Needs

Question 9

described as the hat must be goods and services, which an urvive. individual like to have, as a part of his caprices.

Answer 9

Wants