Media Activism Flashcards
1
Q
Prevalence of social media
A
According to researchers from WeAreSocial, >4.33 billion users globally, with new users every 6s (April 2021)
2
Q
Start of #BLM
A
2012, Shooting of Trayvon Martin, started #BLM to discuss racial violence
3
Q
Impact of #BLM
A
> 30 million users shared tweets with #BLM between Jan 2013 - May 2018 (Pew Research Centre)
4
Q
Impact of #ALSIcebucketchallenge
A
ALS Association received >41.8mil from >739,000 donors between July - Aug 2014, >2x donations of 2012
(New York Times)
5
Q
Political use of # Activism
A
Trump’s use of social media during his tenure + 2016 campaign
The #MAGA replaced #BLM as most recognizable hashtag activism (Washington Post)
