Media jargon Flashcards

1
Q

a person who is the next most
important person below a business
manager, a head of a school, a
political leader, etc. and who does the
person’s job when he or she is away

A

deputy (-editor)

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2
Q

the number of copies of a newspaper
or magazine sold

A

circulation

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3
Q

a person who is in charge of a
newspaper, magazine, etc, or part of
one, and who decides what should be
included

A

editor(-in-chief)

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4
Q

the materials written by journalists

A

copy

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5
Q

the department in an organisation
which deals directly with the media,
including preparing press releases and
representing the organisation in
interviews, and which is responsible
for maintaining a good image in the
media

A

press office

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6
Q

a person who makes editorial
changes, corrections and
improvements to the text of a
newspaper or magazine before it is
published

A

sub-editor (=sub) of AmE: copy editor

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7
Q

a person who is being taught how to
do a particular job

A

trainee

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8
Q

filmed sequences of an event or news
story

A

footage

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9
Q

a video camera that records pictures
and sound and that can be carried
around

A

camcorder

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10
Q

a job, often as part of a course of
study, where you get some
experience of a particular kind of
work

A

work placement (=placement) of AmE: internschip

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11
Q

a person who works as a journalist for
radio or television reporting on a
particular area of news

A

editor

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12
Q

an article written by a newspaper’s
editor, typically expressing the
newspaper’s opinions about a story

A

editorial/leader/leading article

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13
Q

to develop a wider range of products,
interests, skills, etc. in order to be
more successful or reduce risk

A

diversify

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14
Q

the number or type of people who
read a particular newspaper,
magazine, etc

A

readership

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