Media Study Key Words Flashcards
(10 cards)
1
Q
Symbol
A
A shape, colour or item in a photo or poster that replaces the words
2
Q
Font
A
The shape and style of the text/print
3
Q
Target audience
A
People at whom the product is aimed at
4
Q
Image
A
The photo, drawing or diagram used
5
Q
Text
A
The words used in the ad or poster
6
Q
Layout
A
The structure of the ad or poster
7
Q
The appeal
A
The way an ad or poster makes something attractive
8
Q
Slogan
A
A catchy phrase that is easy to remember
9
Q
White space
A
Empty part of page or poster
10
Q
Buzz words
A
Words that excite or persuade a reader or viewer
