Memory Flashcards
(194 cards)
What is memory?
Your brain’s ability to store and recall information.
What’s short term memory?
Limited capacity memory store.
What’s long term memory?
Permanent memory store
What’s coding?
The format in which information is stored in the various memory stores.
What’s the coding for STM?
mainly acoustic
(sounds)
What’s the coding for LTM?
mainly semantic
(meaning)
What’s capacity?
The amount of information that can be held in memory store.
What’s the capacity for STM?
Between 5 to 9 items
What’s the capacity of LTM?
Unlimited
What’s duration?
The length of time information can be held in memory.
What’s the duration of STM?
About 18 seconds - according to Peterson and Peterson (1959)
What’s the duration of LTM?
Up to a lifetime
Who created the multi-store model?
Atkinson and shiffrin (1968)
What is the multistore model?
A model of short term memory based on computers that that see information flowing through a system of storage.
What’s the process of the multi store model?
- Information enters sensory register; stored in raw form
- Attention is paid to info in sensory register and moves to STM store.
- Info can be used and changed in STM.
- Info in STM can be kept there by saying it over and over again ( maintenance rehearsal )
- If info is practiced a lot info can be moved to LTM ( elaborative rehearsal )
- When need info again it is retrieved from LTM in STM.
What’s the duration of the sensory register?
Information only lasts a very short period of time- fractions of a second up to 2 seconds.
What’s the coding in the sensory register?
Each sense has its own sensory register.
What’s the coding for vision in the sensory register?
Iconic store
What’s the coding for sound in the sensory register?
Echoic store
What’s the coding of touch in the sensory register?
Haptic store
What’s the coding for smell in the sensory register?
Olfactory store
What’s the coding for taste in the sensory register?
Gustatory store
What happens if a person pays attention to the information in one of the stores of the sensory register?
It is moved to the short term memory.
What did Sperling (1960) find for the capacity of visual information in the sensory register?
Found that visual sensory register can hold a lot of information but decays quickly- within 2 seconds.