MGCR 423 Post-Midterm Flashcards
What is a corporate level strategy?
Specifies actions a firm takes to gain a competitive advantage by selecting and managing a group of different businesses competing in different product markets.
What is the purpose of a corporate level strategy?
They help companies select new strategic positions that help increase the firm’s value. (earn above avg returns)
What are the different levels of diversification?
Low, Moderate-High, Very High
Describe the 2 types of low-level diversification
- Single Business: 95% of revenue comes from a single business
- Dominant business: Between 70-95% of revenue comes from a single business
What are the 3 reasons firms diversify?
- To create value
- keep value neutral (neutralize a competitor’s market power)
- reduce value (reduce manager’s risk, increase manager’s compensation)
How can firms create value through a related diversification strategy?
- Economies of Scope
- Market Power
How can firms create value with an unrelated diversification strategy?
Financial Economies (Efficient internal capital allocation, business restructuring)
What incentives/resources encourage diversification through economies of scope?
- Cost savings/value creation through Sharing activities
- transferring core competencies
What are some motives that can encourage managers to over-diversify a firm?
- managers may want to diversify to increase their compensation -> leads to overdiversification
Describe the 2 types of moderate-high levels of diversification
- Related Constrained: Less than 70% of revenue comes from the dominant business, & all businesses share product, technological, and distribution linkages
- Related Linked (mixed related and unrelated): Less than 70% of revenue comes from the dominant business, and there are only limited links between businesses
Describe the 1 type of very high level of diversification
Unrelated: Less than 70% of revenue comes from the dominant business, and there are no common links between businesses
What incentives/resources encourage diversification through Market power?
- Blocking competitors through multipoint competition, vertical integration
What is multipoint competition
when 2 or more diversified firms simultaneously compete in the same product areas or geographical inputs
What is vertical integration
when a company produces its own inputs (backward integration) or owns its own source of output distribution (forward integration)
What incentives/resources encourage diversification through financial economies?
- savings company can realize through better allocation of financial resources based on investments inside/outside the firm.
- through efficient internal capital market allocation and asset restructuring
What is operational relatedness and what is the strategy associated with it?
- created by sharing either a primary or support activity
- activity sharing requires sharing strategic control over the business
- activity sharing may create risk b/c business-unit ties create links between outcomes
- Related constrained diversification
What is corporate relatedness and what is the strategy associated with it?
- using complex sets of resources & capabilities to link different businesses through managerial and technological. knowledge, experience and expertise
- Related Linked diversification
What are Economies of Scope?
cost savings a firm creates by successfully sharing resources and capabilities/transferring 1 or more corporate-level core competencies that were developed in one of its businesses to another one of its businesses
When does market power exist?
when a firm is able to sell its products above the existing competitive level or to reduce the costs of its primary and support activities before the competitive level, or both.
What are some internal incentives for value-neutral diversification?
- low performance
- uncertain future cash flows
- pursuing synergy
- reducing risk for the firm
What are some external incentives for value-neutral diversification?
- antitrust regulation
- tax laws
Why are merger and acquisition strategies popular in many firms competing in the global economy?
thy help firms create value and above-average returns.
What reasons account for firms’ decisions to use acquisition strategies as a means to achieving strategic competitiveness?
- increased market power (horizontal -> synergies, vertical -> supply chain ctrl)
- overcoming entry barriers
- cost of new product development & increased speed to market
- lower risk compared to developing new products
- increased diversification
- reshaping the firm’s competitive scope (lessen competitive rivalry intensity)
- learning and developing new capabilities
What are the seven primary problems that affect a firm’s efforts to successfully use an acquisition strategy?
- target was inadequately evaluated
- large debt
- inability to achieve synergy
- too much diversification
- managers overly focused on acquisitions
- too large