Micro Flashcards
(47 cards)
Microeconomics
Economic behaviour in the individual markets that make up the economy
Included individual consumers, markets and industries e.g. NHS, housing, food
Macroeconomics
Explains how whole economy works; looks at aggregates rather than individual aspects Measuring economy as a whole- GDP Inflation Taxation Unemployment
Economics is a social science
Relationships of individuals within a society
E.g. Customers buy firms supply in the economic market
Economics
Study of social behaviour guiding in the allocation of scarce resources to meet needs and wants of the individual members of a given society
Study of scarcity
Needs
Limited, necessary
Wants
Limited supply
Scarcity
When wants and needs are not satisfied therefore a choice has to be made
Economics look at how resources are allocated in a certain way
So it’s a study of choices
Ex of scarcity
NHS lacking funding because of government making choices
Choices
When resources are scarce choices have to be made
Criteria of choices: maximise economic welfare
Goods
Tangible products
Economic activity
Central purpose of economic activity is production of goods and services to satisfy needs and wants therefore improve/maximise economic welfare
Production
Conversion of raw materials into products
Process of converting inputs into outputs
Factors of production
C apital - money raised to operate business
E nterprise - risk takers who organise other products; thinking, ideas
L and - where business is based; natural resources extracted from environment
L abour - the human input: skills, abilities
Services
Intangible
Free goods
Goods that are freely available at no cost and availability is unlimited
Economic goods
Goods which must be produced using finite resources which are in limited supply
Market failure
When economic welfare isn’t maximised
Goods are either over or under produced
Economic welfare
Economic wellbeing of an individual/group within a society/economy
Fundamental economic problem
How to make the best decisions about the allocation of scarce resources
In order to improve and maximise economic wellbeing
Opportunity cost
Next best alternative
Rational decision making
The assumption that people choose the best option based on their own self interest or which maximises benefit to them
Countering rational decision making
Making irrational choices when buying things When in a hurry On impulse Addictions Designer items Short and long term decisions Long term - retirement
Production possibility curve
Shows different possible combinations of 2 goods that can be produced using available resources
Clearly illustrates importance of opportunity cost
Full employment of available resources
All points on curve are points of maximum productive efficiency
Economic retraction
Recession
Inside production possibility frontier curve
This point would shown that the economy (productivity) is inefficient because there is an underutilisation of resources