micro key terms Flashcards
(143 cards)
allocative efficiency
occurs when the available economic resources are used to produce the combination of goods and services that best matches people’s tastes and preferences.
allocative function of prices
changing relative prices allocate scarce resources away· from markets exhibiting ,excess supply and into markets in which there is excess demand.
artificial barrier to entry
a barrier to market entry which is man- made.
average cost
total cost of
production divided by output.
average revenue
total revenue divided by output; in a single product firm, average revenue equals the price of the product.
capital good
a good which is used in the production of other goods or services. Also known as a producer good.
capital productivity
output per unit of capital.
choice
choosing between
alternatives when making a decision on how to use scarce resources.
collusion
co-operation between firms. for example to fix prices. Some forms of collusion may be in the public interest. for example joint research and labour training schemes.
competing supply
when raw materials are used to produce one good they cannot be used to produce another good.
competitive market
a market in which the large number of buyers and sellers possess good market information and can, easily enter or leave the market. A competitive market is one in which firms strive to outdo their rivals, but it does not necessarily meet all the conditions of perfect competition
complementary good
a good in joint demand, or ,a good which is demanded at the same time as the other good.
composite demand
demand for a good which has more than one use.
concentrated market
a market containing very few firms. in the extreme only one firm.
concentration ratio
a ratio which indicates, the total market share of a number of leading firms in a market, or the output of these firms as a percentage of total market output.
condition of demand
a determinant of demand, other than the good’s own price, that fixes the position on the demand curve.
conditions of supply
determinants of supply. other than the good’s own price, that fix the position of the supply curve.
consumer good
a good which is consumed by individuals or households to satisfy their needs or wants.
consumer sovereignty
through exercising their spending power. consumers collectively determine what is produced in a market. Consumer sovereignty is strongest in a perfectly competitive market.
consumption externality
an externality (which may be positive or negative) generated in the course of consuming a good or service.
cross- elasticity of demand
measures the extent to which the demand for a good changes in response to a change in the price of another good; it is calculated by dividing the percentage change in quantity demanded by the percentage change in the price of ,another good.
decrease in demand
a leftward shift of the demand curve
decrease in supply
a leftward shift of the supply curve.
demand
the quantity of a good or service that consumers are willing and able to buy at given prices in a given period of time.
For economists, demand is always effective demand.