Module 1: Language of Research, Campaigns and Advocacies Flashcards
An imperative area in not just the field of education, but in other fields as well
Research
primarily focuses upon improving quality and is a research for knowledge
Research
shows how to make provisions of solutions to a problem in a scientific and methodical manner.
Research
a “sugar pill” or treatment with no active ingredients
Placebo
The effect of this is psychological because participants expect this to work
placebo
both researchers and participants are blind during test
double blind experiment
a plan how something will be made or done
design
collected facts or information
data
important data and meaningful findings in research
significance
observations and information that can help solve a crime or show whether something is true or false
evidence
course of action designed for research
treatment
a test to see what happens when all factors but one is controlled
Experiment
summary of what has been learned or shown at the end of a study
conclusion
looking carefully at something
observation
organization and study of numerical data
statistics
Reasons research results can be misleading
- flaws in research design
- mistakes during experiment and analyzing data
- biased for certain results that influence the results
can be single ad or several ads
campaign
ads that revolve around a single idea
campaign
provides framework in which processes of advocacy that can be easily developed and enclosed
campaign
varying purposes, they created using similar structures, as well as through the use of persuasive language in order to convince audiences to perform a certain function
campaign
5 Dimentions of a Campaign
Awareness Raising
Research
Social Mobilization
Training
Lobbying
intended to make the problem to be addressed known by the general public
Awareness Raising
based on research, provides the necessary knowledge to take action
Research
many stakeholders are involved for the complexity of the topics
Research
