Module 1A - The basics of user experience design

Question 1

What is user experience (UX)?

Answer 1

How a person feels when interacting with a product

Question 2

True or False: A good UX design must consider only the average user’s needs.

Answer 2

False

Question 3

What characteristic of UX design ensures that products are accessible to people with diverse abilities and backgrounds?

Answer 3

Equitable

Question 4

Which real-world example was used to illustrate improved usability in product design?

Answer 4

Redesigned ketchup bottle

Question 5

What makes a product useful?

Answer 5

It solves a real problem for the user.

Question 6

True or False: UX designers rely on guesswork to determine how users feel about a product.

Answer 6

False

They use research and real-time feedback.

Question 7

Why is UX design valuable to businesses?

Answer 7

It leads to more product use, loyalty, and recommendations

Question 8

What did McKinsey & Company find in their 2018 study about businesses and UX design?

Answer 8

Companies that prioritized usability and design performed better than competitors.