MODULE 6-8: GESTALT'S PRINCIPLES, PERCEPTIONS AND MORE Flashcards
Gravitational Curve, Gestalt's Principle & User Requirements and Perception of Spaces (27 cards)
The easiest and simplest kind of Balance in which the elements are arranged in precisely the same manner on either side of a central axis or line. It is subtle and elusive, and difficult to attain.
Symmetrical Balance
It approaches absolute symmetry. The parts of the design are not identical but are equal in visual weight.
Asymmetrical Balance
It is characterized by all parts radiating from a center.
Radial Balance
It is a complete adaptation to surroundings, and emphasizes picturesqueness instead of symmetry. It results freely rely on natural surroundings instead of man-made structures.
Gravitational Curve
It is the ability to distinguish shapes, color, and details one sees.
Visual Acuity
Dependent on one’s particular cognitive processes and prior knowledge, it is the ability to interpret color patterns and shapes through light that enters our eyes.
Visual Perception
Where did the Gestalt’s Principles in Visual Perception emerge from in the 20th century?
Austria and Germany
These are a series of hypotheses defined by German Psychologists in the 1920s which state that ‘the whole is something else than the sum of its parts” and “breaks down how relationships between design elements are formed and interpreted by the human mind.”
Gestalt’s Principles
Visualization of a group with the same elements on both sides.
Symmetry
This occurs when elements are placed close to each other.
Proximity
Movement of the eyes from one object to another as they would follow a path. This is often used in typography-based logos.
Continuity
If enough of the shape is indicated or hinted at, the viewer will subconsciously fill in the missing information.
Closure
The eye differentiates an object from its surrounding area. A fore or shape is perceived as the “figure”, while the surrounding area is perceived as “ground”.
Figure & Ground
Visualization of a group with similar elements.
Similarity
_______, when objects are similar and another object can be emphasized if it is different from the others. It is an additional feature of the Similarity Principle.
Anomally
_______ is a process through which humans and other organisms become aware of the relative positions of their own bodies and objects around them.
Space Perception
According to the theories of ____ and his Aesthetic Model, there are three (3) main scales that man experiences.
Alois Regel (1858-1905)
What are three (3) main scales that man experiences?
- Near/Small
- Middle/Medium
- Far/Large
Shading and contrast become important when understanding objects in a space at a distance.
Middle/Medium
When experiencing architectural objects from a large distance, the ability for tactile understanding fades out. Simple forms and colors are most important.
Far/Large
We are able to best understand complex curvilinear geometry. We can take an entire object, grasp it, rotate it, feel it, etc., and be able to build a mental map of the object and understand it much easier.
Near/Small
It is an aspect of perception and concerns the processes involved in distinguishing shapes through the senses.
Form and Shape Perception
Studies of this suggest that roughness is judged from cues signaling the protrusion and spatial distribution of surface elements.
Texture Perception
In visual perception, ____ is the difference in visual properties that makes an object (or its representation in an image) distinguishable from other objects and the background.
Contrast Perception