Paper 1 _Summer 2023 Flashcards
IGCSE (73 cards)
Entrepreneur
An individual who creates and manages a business, taking on financial risks in the hope of profit.
Market Research
The process of gathering, analysing, and interpreting information about a market.
Primary Research
Collecting new data directly from sources (e.g., surveys, interviews).
Secondary Research
Analyzing existing data that has already been collected (e.g., reports, studies).
Market Segmentation
Dividing a market into distinct groups of buyers with different needs or characteristics.
Stakeholders
Individuals or groups who have an interest in the business activities, such as owners, employees, customers, suppliers, and the community
Explain one way the internet may affect where a small business chooses to locate
The internet allows small businesses to operate online, reducing the need for a physical storefront. This means they can choose locations with lower rent costs, as they don’t rely on foot traffic.
For example, an online retailer can set up in a less expensive area while reaching customers globally through their website
Explain one advantage to a small business of meeting its legal obligations
Meeting legal obligations helps a small business avoid fines and legal trouble. It also builds trust with customers and employees, showing that the business is responsible and trustworthy.
Explain one advantage to a small business from using retained profit as a source of finance.
One advantage of using retained profit is that the business does not have to borrow money and pay interest. This means the business can use its own earnings to grow with-out having any debt, making it financially safer
Fill in the blank: The primary purpose of a business is to ________.
make a profit
What are the four main factors of production?
Land, labor, capital, and entrepreneurship
Which of the following is NOT a type of business ownership? (A) Sole trader (B) Partnership (C) Corporation (D) Franchise
D) Franchise
Short answer: Name one advantage of being a sole trader.
Complete control over the business
What is the term for the amount of money a business makes after all expenses are subtracted?
Profit
True or False: A partnership can have an unlimited number of partners.
False
What is meant by ‘entrepreneurship’?
The process of starting and running a new business
Multiple choice: Which of the following is a characteristic of a corporation? (A) Limited liability (B) Unlimited liability (C) Sole ownership (D) Simple taxation
A) Limited liability
Revenue
The total income generated from sales of goods or services.
Costs
Expenses incurred in the production of goods or services (can be fixed or variable).
Profit
Financial gain when revenue exceeds costs.
Break-even Point
The level of sales at which total revenue equals total costs, resulting in no profit or loss.
Cash Flow
The movement of money in and out of a business.
Cash Flow Forecast
A projection of future cash inflows and outflows to predict whether a business will have enough cash to operate.
Marketing Mix (4 Ps)
Product, Price, Place, Promotion - the elements used to meet customer needs and achieve business objectives.