Persausive Features Flashcards
1
Q
Rule of 3
A
Repeat something 3x to embed message
2
Q
Flattery
A
Flatter the audience
‘You deserve better’
3
Q
Rhetorical question
A
Ask audience question to involve them
Address audience
4
Q
Facts and stats
A
Give statistics to convince audience
‘80% of people agreed that…’
5
Q
Imperative language
A
Command the reader or audience to agree with you
‘Join us!’
6
Q
Hyperbole
A
Exaggerate to shock the audience
7
Q
Emotive language
A
Create a emotional response from audience/reader
8
Q
Personal pronouns
A
‘Us’ ‘We’
Directly addresses audience
9
Q
Personal opinion
A
Give your view but present as a fact
