PERSUASIVE AND ARGUMENTATIVE WRITING Flashcards

1
Q

Greek word for “character.”

A

Ethos

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2
Q

In this mode of persuasion, you will persuade your audience that you, as a speaker, are credible. You influence them by showing how sincere, reliable, and trustworthy you are.

A

Ethos

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3
Q

Greek word for “experience” and “suffering.”

A

Pathos

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4
Q

In this mode of persuasion, you will appeal to your audience’s emotions or feelings. You will use strong or moving words and statements to make your audience feel what you feel towards a certain issue or a problem.

A

Pathos

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5
Q

Greek word for “word”

A

Logos

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6
Q

Focuses on your message. In convincing your audience, your message should be clear, established on facts, and contains evidences that will prove that your stand on an issue is not just purely opinionated but is based on acts,

A

Logos

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7
Q

They try to convince readers or listeners to do or buy something. It can be seen in print and other visual and audio mediums.

A

Advertisement

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8
Q

Enumerate the five techniques in advertisement.

A
Association
Fear
Bribery
Bandwagon
Scientific Evidence
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9
Q

Done by using desirable words to motivate their readers to buy their product.

A

Association

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10
Q

Makes use of catchy songs, jingles, and famous personalities.

A

Association

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11
Q

Makes use of keywords like everybody, the whole world, everyone, all, most, and other terms that imply that majority of the population has tried and tested the product they’re trying to sell.

A

Bandwagon

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12
Q

The use of discounts, add-ons, and other promo tactics to sell their products. “Sale, promo, buy 1 take 1 , discount.”

A

Bribery

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13
Q

Opposite of association

A

Fear

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14
Q

Negative and unwanted images or words such as bad breath, dirt, acne, or pain are added on the tagline or slogan.

A

Fear

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15
Q

Using this technique suggests that the product is believed to fix and remediate and remediate the problem.

A

Fear

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16
Q

Field experts are sought by advertisers to provide statistics from laboratory tests or experiments so that the admirable quality of their product will be emphasized and highlighted.

A

Scientific evidence

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17
Q

Implies that the product is effective as revealed and proven by professionals.

A

Scientific evidence

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18
Q

A form of persuasion which are opinionated articles about current issues that appear mostly in newspapers especially in the opinion column editorial page.

A

Editorials

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19
Q

Written by journalists and are heavily opinionated.

A

Editorials

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20
Q

Try to convince an audience to take action using spoken language.

A

Persuasive speeches

21
Q

A form of persuasion in which you encourage people to take your side through speeches, campaigns, talks, or lectures.

A

Persuasive speeches.

22
Q

Often about political issues and usually include emotionally charged appeals.

A

Propaganda

23
Q

Spreading of ideas, information or rumors for the purpose of helping or injuring an institution, a cause, or a person.

A

Propaganda

24
Q

When politicians make false claims and spread rumors to ruin other candidates’ reputations.

A

Propaganda

25
Q

Evaluate items like books or movies and state an opinion as to whether the product is worth the reader’s time and money.

A

Reviews

26
Q

Use logic or emotions to convince readers to support the writer’s idea or point of view.

A

Persuasive(pathos) and argumentative(logos) essays.

27
Q

State the parts of the introduction.

A

Hook, additional information, thesis statement.

28
Q

The first paragraph of the essay

A

Introduction

29
Q

The first sentence of the entire essay

A

Hook

30
Q

A question which is posed without the expectation of an answer

A

Rhetorical question

31
Q

Last sentence of the introduction

A

Thesis statement

32
Q

This is a sentence that states the writer’s claim or position about a topic

A

Thesis statement

33
Q

Provides evidence to support the introduction

A

Body

34
Q

State the parts of body.

A

Restate the argument, evidence, explanation/opinion.

35
Q

The last paragraph which summarizes the position statement and leaves an impact on the readers

A

Conclusion

36
Q

Should not add any reasons, but should restate the position in a convincing manner.

A

Conclusion

37
Q

Three strategies to write a conclusion

A

Call to action, provide a solution, and make a prediction.

38
Q

Identify the four guidelines in writing essays

A

Pick a side or position
Know the audience
Research
Structure the essay (pre-writing, drafting, revising, editing, pubishing)

39
Q

___________________ was the philosopher who coined the three modes of persuasion.

A

Aristotle

40
Q

___________________ is one of the modes of persuasion which deals with the audience’s
emotions and feelings.

A

Pathos

41
Q

Persuasive writing focuses on more on ___________________ rather than logic.

A

emotions or feelings

42
Q

The guideline which requires the writer to know whom does he need to convince is
___________________.

A

Know your audience

43
Q

The ___________________ provides evidence to support the introduction.

A

Body

44
Q

___________________ is one of the modes of persuasion which deals with the speaker’s
credibility.

A

Ethos

45
Q

The first sentence of the introduction is called ___________________.

A

Hook

46
Q

The writer’s belief or assertion about a certain topic, together with his arguments, is known
as ___________________.

A

Thesis statement

47
Q

___________________ is the mode of persuasion which deals with the message

A

Logos

48
Q

___________________ is an advertisement technique which uses words like promotions
and buy 1 take 1.

A

Bribery