Political

Question 1

most embracive social activity of a
democratic society

Answer 1

Political process

Question 2

public values are
determined and public policies formulated and executed.

Answer 2

Political process

Question 3

resolves competing claims on
government–allocated resources

Answer 3

Political market

Question 4

political science and business marketing

Answer 4

Political market

Question 5

new approach to analyzing political
activity that draws upon management marketing assumptions

Answer 5

Political marketing

Question 6

public policies to be designed in a manner that will
benefit them

Answer 6

Policy Demand

Question 7

broader public as
well as private interests seeking to secure favorable outcomes

Answer 7

Policy demanders

Question 8

express their support for officials through votes

Answer 8

Demanders

Question 9

is exchanged for the private benefits that result from
policy actions.

Answer 9

Policy Supply

Question 10

Governmental officials seek to deliver durable benefits

Answer 10

Policy Supply