Practice Exam Questions Flashcards
(23 cards)
Based upon an analysis of selected retail tasks that need to be performed in a given time period, a retailer decided to rely on self-service. This illustrates the effective use of a(n) _____.
Operations blueprint
Supermarkets and full-line discount stores have effectively reduced personnel costs through the use of _____.
job standardization and cross training
Which of the following is not an advantage of an operations blueprint?
The operations blueprint determines space needs
Because of the lack of _____, Amazon must ensure that the other elements of the operations blueprint are performing as effectively as possible.
Visible contact employee actions
As a customer at Publix, it is important that Publix lets you know _____.
where merchandise is located
As a supplier for Publix, it is important that Publix lets Pepsi Co. know _____.
inventory turnover rates
Products that benefit from _____ are more successful in the direct selling format.
product demonstrations
A common major disadvantage of secondary data is the _____.
unsuitable units of measurement
Limits are placed on a retailer’s merchandise lines in a planned shopping center to help promote _____.
balanced tenancy
The concept stating that the type and number of stores within any planned center should complement each other as to the quality and variety of their product offerings is _____.
balanced tenancy
The ideal location for a(n) _____ would be a neighborhood business district.
dry cleaners
A major disadvantage to an isolated store location is that _____.
costs such as outside lighting and security cannot be shared
A clear description of a trading area allows a retailer to determine _____.
the focus of promotion activities
The most important trading area for a retailer to study is the _____.
primary trading area
Planned shopping centers are characterized by _____.
central ownership or management and balanced tenancy
A trading area can best be defined as _____.
the geographic area containing the customers of a particular retailer or group of retailers for specific goods and services
The information needs of retail managers are collected, organized, and stored on a continuous basis in ______.
a retail information system
In what type of location does a retailer have no adjacent stores to share or generate traffic?
isolated store
The least flexible element of a retailer’s strategy is _____.
store location
Because of the size of their trading area, which of the following store types should be the least concerned with a competitor opening five miles away.
convenience stores
Which location type is generally characterized by no competition, good road visibility, and easy parking?
isolated store
Which planned shopping center focuses its merchandise mix on convenience goods?
neighborhood shopping center
A store with the largest trading area in a shopping center is a(n) _____
destination store