Practice Exam Questions Flashcards

(23 cards)

1
Q

Based upon an analysis of selected retail tasks that need to be performed in a given time period, a retailer decided to rely on self-service. This illustrates the effective use of a(n) _____.

A

Operations blueprint

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2
Q

Supermarkets and full-line discount stores have effectively reduced personnel costs through the use of _____.

A

job standardization and cross training

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3
Q

Which of the following is not an advantage of an operations blueprint?

A

The operations blueprint determines space needs

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4
Q

Because of the lack of _____, Amazon must ensure that the other elements of the operations blueprint are performing as effectively as possible.

A

Visible contact employee actions

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5
Q

As a customer at Publix, it is important that Publix lets you know _____.

A

where merchandise is located

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6
Q

As a supplier for Publix, it is important that Publix lets Pepsi Co. know _____.

A

inventory turnover rates

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7
Q

Products that benefit from _____ are more successful in the direct selling format.

A

product demonstrations

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8
Q

A common major disadvantage of secondary data is the _____.

A

unsuitable units of measurement

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9
Q

Limits are placed on a retailer’s merchandise lines in a planned shopping center to help promote _____.

A

balanced tenancy

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10
Q

The concept stating that the type and number of stores within any planned center should complement each other as to the quality and variety of their product offerings is _____.

A

balanced tenancy

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11
Q

The ideal location for a(n) _____ would be a neighborhood business district.

A

dry cleaners

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12
Q

A major disadvantage to an isolated store location is that _____.

A

costs such as outside lighting and security cannot be shared

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13
Q

A clear description of a trading area allows a retailer to determine _____.

A

the focus of promotion activities

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14
Q

The most important trading area for a retailer to study is the _____.

A

primary trading area

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15
Q

Planned shopping centers are characterized by _____.

A

central ownership or management and balanced tenancy

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16
Q

A trading area can best be defined as _____.

A

the geographic area containing the customers of a particular retailer or group of retailers for specific goods and services

17
Q

The information needs of retail managers are collected, organized, and stored on a continuous basis in ______.

A

a retail information system

18
Q

In what type of location does a retailer have no adjacent stores to share or generate traffic?

A

isolated store

19
Q

The least flexible element of a retailer’s strategy is _____.

A

store location

20
Q

Because of the size of their trading area, which of the following store types should be the least concerned with a competitor opening five miles away.

A

convenience stores

21
Q

Which location type is generally characterized by no competition, good road visibility, and easy parking?

A

isolated store

22
Q

Which planned shopping center focuses its merchandise mix on convenience goods?

A

neighborhood shopping center

23
Q

A store with the largest trading area in a shopping center is a(n) _____

A

destination store