PRICING, MARKETING, AND POST HARVEST Flashcards
(8 cards)
1
Q
- This technology regulates oxygen, carbon dioxide, and humidity levels to slow down the respiration rate of fruits and vegetables, effectively extending their shelf life and reducing spoilage.
A
Controlled Atmosphere Storage
2
Q
- involves maintaining a temperature controlled supply chain to preserve perishable goods from the point of origin to the consumer.
A
Cold Chain Logistics
3
Q
- The integration of sensors and digital monitoring systems allows real-time tracking of environmental conditions such as temperature, humidity, and gas composition during storage and transit.
A
Sensors and Monitoring Systems
4
Q
-Advancements in packaging technologies, including modified atmosphere packaging (MAP) and active packaging, have played a crucial role in extending the shelf life of perishable products.
A
Innovative Packaging
5
Q
- This method involves calculating the total production cost of a product or service and adding a predetermined markup to ensure a desired profit margin.
A
Cost -Plus Pricing
6
Q
- Also known as competitor-based pricing, this strategy sets prices based on the prevailing market rates for similar products or services.
A
Market-Based Pricing
7
Q
- This strategy focuses on the perceived value of a product or service to the customer rather than its production cost.
A
Value-Based Pricing
8
Q
- Common in industries like construction and manufacturing, involves agreements where the buyer pays for all construction-related expenses plus an additional amount for profit.
A
Contract Pricing