PRM 2 Flashcards
(22 cards)
PRM 2 - What is the purpose of the text discussing mobile apps and smart technology in relation to user privacy?
The text aims to inform and caution users about the privacy risks of using mobile apps, particularly health-related ones. It highlights how agreeing to terms and conditions can unintentionally give corporations extensive rights over personal data, encouraging users to think critically about digital privacy.
PRM 2 - Who is the target audience for this text about mobile health apps and data sharing?
The text is directed at general app users—especially those using health apps—who may not be fully aware of privacy risks. It’s written in accessible language to appeal to teenagers, adults, and non-specialists who engage with smart technologies but may not read the fine print.
PRM 2 - What tone does the author adopt and how does it affect the reader?
The tone is informative, cautionary, and slightly critical. It creates a sense of urgency by showing how little control users have over their personal data, pushing readers to feel concerned and question app providers’ policies.
PRM 2 - How does the structure of the text support its message about digital privacy?
The structure begins by highlighting the convenience of mobile apps, then transitions to expose their privacy risks. It uses a logical flow, rhetorical questions, and quotes to build a persuasive and reflective argument about how user rights are often unknowingly surrendered.
PRM 2 -How are rhetorical questions used in the text and why?
Rhetorical questions like “Do you have any control over your privacy?” are used to provoke thought and make readers question their assumptions. They add a reflective tone and subtly challenge the reader to reconsider their app usage habits.
PRM 2 -How is juxtaposition used in the text to highlight user behaviour?
The sentence “The desire to access the app is greater than the desire to protect the personal data” contrasts short-term convenience with long-term risk. This juxtaposition highlights how users often overlook privacy in favour of ease and access.
PRM 2 -How does the use of direct legal language affect the reader?
Phrases like “you grant us a worldwide permission” mimic real terms and conditions. This legal language sounds formal and intimidating, making users more aware of what they’re actually agreeing to and how it compromises their privacy.
PRM 2 - What is the effect of declarative warnings in the text?
Warnings like “Even if you delete your account, some of your data might still be there” are direct and alarming. They serve to stress the long-term risks and permanence of data sharing, reinforcing the need for caution.
PRM 2 - How does the text describe data collection and tracking in mobile health apps?
It explains that apps can collect information from any device you use, including location data, using technologies like geolocation, sensors, and device tracking. This reflects how deeply health apps can monitor a user’s behavior and routines.
PRM 2 - What is data persistence and how is it shown in the text?
Data persistence is when information is stored even after an account is deleted. The text warns that “some of your data might still be there,” highlighting that app deletion doesn’t erase all stored content from company servers.
PRM 2 - What role does cloud computing play in smart health technologies?
Though not named explicitly, the text implies that cloud-based systems are used to sync data across devices. This includes smart scales and trackers uploading health metrics to secure servers for remote access and long-term storage.
PRM 2 - What does the text suggest about behavioural tracking and metadata collection?
It mentions that apps can track location and gather data across devices, referring to metadata collection, telemetry, and behavioral analytics. These technologies allow companies to profile user behavior for marketing or data sale.
PRM 2 - How are privacy settings described in the text?
Privacy settings are shown as unreliable, often complex, and not guaranteed to protect users. Even if users try to limit who sees their content, data may still be stored or shared in ways they can’t control.
PRM 2 - How does the text discuss the legal and ethical implications of data use?
It reveals how companies can use your content without permission or payment, raising issues in data ethics, ownership, and surveillance. These insights show how privacy policies may protect companies more than users.
PRM 2 - How does the smart glucose monitor use second person and visuals to engage users?
It addresses users directly (“You need a boost!”) and uses friendly visuals like juice boxes. This informal tone and second-person voice build trust and motivate users to take health actions without feeling judged.
PRM 2 - What effect does informal language and metaphor have on user understanding?
Phrases like “sweet spot” simplify complex health data, making it more relatable and less intimidating. The use of everyday language improves accessibility and user comfort.
PRM 2 - How is data made visually simple in the smart glucose monitor interface?
The monitor uses bold numbers and clean graphs to show health trends without scientific jargon. This visual simplicity increases user comprehension and encourages regular engagement.
PRM 2 - What role does colour contrast play in the monitor’s design?
High contrast (e.g. red on white) is used to draw attention to critical alerts, creating urgency and making key information stand out immediately—especially useful in emergencies like low blood sugar.
PRM 2 - How do terms and conditions affect user rights in mobile apps?
By agreeing to terms of service, users grant companies broad rights to use and store their data. Even without claiming ownership, companies can reuse content without permission or compensation.
PRM 2 - What happens to user content after deleting an app account?
Apps may retain data even after deletion. This means personal content can still exist on company servers, posing risks even when users believe they’ve removed their information.
PRM 2 - Why do users often accept terms without reading them?
The desire to use the app outweighs concerns about privacy. This emotional vs. rational conflict leads users to prioritize access over caution, often without understanding the risks.
PRM 2 - Do privacy settings guarantee data protection on mobile apps?
No. The text explains that privacy settings are often ineffective and not always user-friendly. They may give a false sense of control while allowing companies to store or share data anyway.
