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Higher Business Management > Promotion-factors > Flashcards

Promotion-factors Flashcards

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Higher Business Management (67 decks)

Sectors of Industry

Sectors of Economy

Private Limited Companies

Public Limited Companies

The Public Sector

The Third Sector

Methods of Growth

Ways to Achieve Growth

Ways of Funding Growth

PESTEC- Political

PESTEC- Economic

PESTEC- Technological

PESTEC- Environmental

PESTEC- Competitive

Internal Factors

Types of Decisions

Factors affecting the quality of decisions

Role of a manager

Market Research

Methods of Field Research

Product Life Cycle

Extension Strategies

Product Portfolio

Place- factors and direct selling

Place- retailers

Place- wholesalers

Promotion- into the pipeline

Promotion- out of the pipeline

Promotion-factors

Physical Evidence

Logistical Management of Inventory

Overstocking and Understocking

Inventory Management Control System

Storage and Warehousing

Methods of Production

Ethics and Environmental Issues

Technology in Operations

Workforce Planning

Internal and External Recruitment

Selection Methods

Training and Development

Employee Relations

Technology in Managing People

Sources of Finance

Financial Statements

Technology in Finance

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