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PURPOSIVE COMMUNICATION Flashcards

(80 cards)

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1
Q

It isn’t limited to something written down.

A

TEXT

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2
Q

A __________ can be a film, an artifact, or anything in a language and culture that conveys meaning.

A

TEXT

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3
Q

It is related to human beliefs, social actions, institutions, etc.

A

CULTURE

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4
Q

According to __________: “…culture should be understood as a dialectic of system and practice.

A

SEWELL

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5
Q

Tylor’s definition of culture is:?

A

THE LIST OF ALL ITEMS OF THE GENERAL LIFE OF PEOPLE

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6
Q

He implies that culture and its meaning is to be found in everyday objects, be those used in distant regions or in civilized societies.

A

TYLOR

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7
Q

It is the key to the understanding of our own culture and that of our neighbors.

A

ART

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8
Q

They are studied through iconology, technique, art history, ideology, etc.

A

IMAGES

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9
Q

It can be said to embody the cultural system.

A

IMAGES

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10
Q

It is anorganization concerned with cultural, scientific activities.

A

UNESCO

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11
Q

It deals with the study of symbols in images.

A

ICONOGRAPHY

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12
Q

It studies images in relation to their time, subject, technique, rules, etc.

A

ART HISTORY

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13
Q

It is related to societal attitudes about class, race, gender, and wealth.

A

IDEOLOGY

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14
Q

In some painting’s they might also be nude and also have red socks, which means they are prostitutes.

A

IDEOLOGY

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15
Q

It states that knowledge implies power and doubts any single truth, but this can be applicable not to all images.

A

FOUCAULT

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16
Q

It says that comprehension and the taste in these images would be depended on the cultural capital.

A

BOURDIEU

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17
Q

He studied language and stated that: “language is a system of signs involved in a complex process of signification”

A

FERDINAND DE SAUSSURE

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18
Q

It would be the letters of a word which in different languages would be different.

A

SIGNIFIER

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19
Q

It is the idea we get when we read a word this idea can be unchangeable.

A

SIGNIFIED

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20
Q

Saussure’s definition of meaning is:?

A

THE MEANING IS GENERATED WITHIN THE LINGUISTIC SYSTEM VIA A SYSTEM OF DIFFERENCES

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21
Q

He used semiotics not only to reveal the text but also to find the ideological suppositions of the society, which created the images.

A

BARTHES

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22
Q

Barthes takes ____________ to the study of visual and popular culture.

A

SEMIOTICS

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23
Q

He’s saying that the myth is concerned with its intention, and this is also the case in the study of images.

A

BARTHES

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24
Q

It is applicable to the study of images, since it is about how communication of meaning is made possible between two or more people.

A

BARTHES SYSTEM

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25
It give us signs and the main motto is that if we buy the product our than our life will be different and of course a better one.
ADVERTISEMENTS
26
He is “concerned with issues of meaning and mutual understanding”.
HERMENEUTICS
27
Clifford Geertz study of culture is a ________________________.
HERMENEUTIC ONE
28
Culture, according to him, is: “man is an animal suspended in webs of significance he himself has spun.
GEERTZ
29
Geertz believes that _____________________ is the best way to try and figure out the meaning of a cultural text.
INTERPRETATIVE APPROACH
30
He states: “culture…as a system of symbols possessing a real but thin coherence that is continually put at risk in practice and therefore subject to transformation”
SEWELL
31
It may be encoded in various forms like spoken words, written words, non-verbals, pictures, film, advertisements, memes, visual and performing arts.
MESSAGE
32
Ideas should be organized and easy to follow.
STRUCTURE
33
“Evaluating Images”
STICKINESS
34
It is an important step in evaluating an image and understanding its meaning and also.
VISUAL ANALYSIS
35
Those are those objects, actions, and behaviors that reveal cultural meanings.
CULTURAL TEXTS
36
AAC refers to
AUGMENTATIVE AND ALTERNATIVE COMMUNICATION
37
It define as, a huge range of techniques which support or replace spoken communication. These include gesture, signing, symbols, word boards, communication boards and books.
COMMUNICATION
38
VOCAs refers to
VOICE OUTPUT COMMUNICATION AIDS
39
It has taken over the world in these past decades.
TECHNOLOGY
40
A ___________________ helps an individual to communicate more effectively with people around them.
COMMUNICATION AIDS
41
Communication aids are also referred to ______________.
AAC DEVICES
42
It does not use additional equipment. People typically use body language, gestures, vocalization, or signing.
UNAIDED COMMUNICATION
42
It uses equipment – this can range from low-tech to hi-tech methods and often uses pictures and symbols instead of, or together with words.
AIDED COMMUNICATION
43
Those are the blueprints for how this information will be exchanged.
COMMUNICATION STRATEGIES
44
These strategies are used in the workplace to draw attention and provide documentation.
VISUAL COMMUNICATION STRATEGIES
45
They are required to post certain visuals throughout the workplace to comply with safety laws.
HUMAN RESOURCES
46
“Communis” which means
COMMON
47
When we use technical equipment in communication it is called ____________.
COMMUNICATION TECHNOLOGY
48
It is content that uses a combination of different content forms such as text, audio, images, animations, video and interactive content.
MULTIMEDIA
49
It also known variously as a view foil, foil, or view graph.
TRANSPARENCY
50
It is a thin sheet of transparent flexible material, typically cellulose acetate, onto which figures can be drawn.
TRANSPARENCY
51
It is an electronic medium for the recording, copying, playback, broadcasting, and display of moving visual media.
VIDEO
52
It is an electrical, mechanical, electronic, or digital inscription and re-creation of sound waves.
SOUND RECORDING AND REPRODUCTION
53
It may be communicated by using drawing, picture, graph, photograph, or words on a flat surface.
GRAPHIC COMMUNICATION
54
People can use light, sound or electrical waves to send information.
ELECTRONIC COMMUNICATION
55
It is energy moving through space in waves. It travels at the speed of the light.
ELECTROMAGNETIC RADIATION
56
It allows people to gather information using the World Wide Web and exchange messages using electronic mail.
INTERNET
57
Attachment can also be made document, graphs or videos can be sent. Text can be sent through waves.
EMAIL
58
Voice is recorder through mice or any other devices. Better than Talk by Call.
VOICE MAIL
59
Programs that help people work together, collectively while located remotely from each other.
GROUP WARE
60
Consist of receivers connected to Satellite system
GLOBAL POSITIONING SYSTEM (GPS)
61
They speaking the microphone.
RADIO
62
Speech is changed into pulses of electromagnetic energy.
RADIO
63
tele means ? ______ Vision mean ? _______
FAR AWAY SIGHT
64
Small photo sensor with a lens and a light to scan document sent.
FAX MACHINE
65
An electronic device used for mobile voice or data communication over network of specialized base stations know as Cell Sites.
CELLPHONE
66
Students comprehend written, oral, or visual communication on a variety of topics without any active negotiation of meaning.
INTERPRETIVE COMMUNICATION
67
Students engage in two-way oral or written communication with active negotiation of meaning to share information, feelings, and opinions.
INTERPERSONAL COMMUNICATION
68
Students present spoken or written information that is prepared for an audience.
PRESENTATIONAL COMMUNICATION
69
In simplex mode, the communication is ______________, as on a one-way street.
UNIDIRECTIONAL
70
It is a form of communication in which signals are sent in only one direction.
SIMPLEX MODE OF COMMUNICATION
71
Each station can both transmit and receive, bot not at the same-time
HALF-DUPLEX MODE OF COMMUNICATION
72
Enables station to transmit and receive signals simultaneously, with the advantage of providing twice the bandwidth of equivalent half-duplex technologies.
FULL-DUPLEX MODE OF COMMUNICATION
73
Mode of communication that both stations can transmit and receive simultaneously.
FULL-DUPLEX MODE OF COMMUNICATION
73
Mode of communication that two-way street with traffic flowing in both directions at the same time.
FULL-DUPLEX MODE OF COMMUNICATION
74
Mode of communication that signals going in either direction share the capacity of the link.
FULL-DUPLEX MODE OF COMMUNICATION
75
According to _______________, the use of blogs has been an engaging and effective way to promote writing skills of primary students, particularly when student peers provide feedback to the blog.
RICHARDSON (2006)
76
A graphics editor for a student newspaper, sits down at a computer and launches Adobe In Design. creative and dynamic designer
PATRICK CLARKE
77
He is a business major and wants to open a music store when he graduates.
CHRIS REYNOLDS
78
He chose a multidisciplinary degree in music journalism and has taken distance-education courses. big arts and entertainment fan
JAKE SEATON

1st_MIDTERM (3 decks)

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