Pushing the limits glossary Flashcards by Silja Guðmundsdóttir

Q

Innovation

A

An original invention or creation

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Q

Critical factor

A

A very important part of

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Q

Commercial

A

Related to business or trade

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Q

To launch

A

To introduce a product into the market

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Q

Features

A

Characteristics, attributes

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Q

Business practices

A

The methods used to get things done

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Q

Source

A

Place something comes from

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Q

Entrepreneur

A

Someone who turns an original idea into a business

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Q

Returns/margins

A

Profits

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Q

Obsolete

A

No longer useful because it has been replaced by better designs; out of date

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Q

To transform

A

To completely change

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Q

Trendsetting

A

Starting a new fashion

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Q

Genius

A

Brilliance; great natural abiliry

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Q

To bomb

A

To fail

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Q

To revel in

A

To very much enjoy the experience

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Q

Breakthrough

A

Important discovery

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Q

To take the reins of

A

To take control of

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Q

Partnership

A

Joint projects; when you work with someone else

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Q

Housewares

A

Household equipments

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Q

Offerings

A

Something for other people to enjoy

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Q

Flops

A

Failures

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Q

Duds

A

Things that don’t work

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Q

Prototype

Study These Flashcards

A

The very first model of a new design

Q

Mundane

Study These Flashcards

A

Ordinary; rather boring

Generic

A product that is not protected by a patent or a trademark; general, common

To veer

To suddenly change direction

Stable

A collection

Free-agent

Freelancer

To conquer

To win the battle over; to dominate; to take control of

Lab (laboratory)

Place where experiments are conducted

Applied arts

Art which has a practical use

To experiment

To try new things

Fiasco

An embarrassing failure

Progressive

Forward-thinking; modern

Target market

The group of costumers you want to attract

To bear no relation to

To be unconnected to

To devise

To invent in a clever way

Boundary

A limit; the edge of something

Frontier

The front edge; the front boundary

Brink

The very edge of something

Accomplishment

An achievement; successful completion

To dream up

To invent

Lemons

Products that don't work as they should

To advance

To move forward

To revamp

To redesign; to update

Threshold

Point of entry: doorway; a limit

To modify

To slightly change/improve

To come up with

To have a new idea for

Distributors

Someone who supplies goods to shops

Troubleshooting

Finding the cause of a problem

Brainstorming

Coming up with new ideas

Quality control

Ensuring that products do not have any flaws

To evaluate

To assess

Certification

Official approval or permission

The drawing board

The starting point for a new design