QM MODULE 1 Flashcards

(41 cards)

1
Q

Quantitative Method

A
  • research techniques that focus on numerical data, measurement, and statistical analytics
  • used to collect, analyze, and interpret data in a structured and objective manner
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2
Q

Quantitative

A

can be measured or counted
- expressed in numerical form
Ex.: height, weight, temperature, income, number of students

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3
Q

Qualitative

A
  • describes characteristics; cannot be measured numerically
    Ex.: colors, opinions, feelings, interview responses
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4
Q

Types of Statistical Data

A

⦁ Quantitative (Numerical) Data
⦁ Qualitative (Categorical) Data

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5
Q

Statistical Data

A

numerical or categorical information collected, analyzed, and used to understand patterns, trends, and relationships

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6
Q

⦁ Quantitative (Numerical) Data

A

represents measurable quantities
- can be further divided into:
⦁ Discrete Data: countable numbers
⦁ Continuous Data: measurable quantities with infinite possible values

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7
Q

⦁ Qualitative (Categorical) Data

A

represents characteristics or labels
- can be further divided into:
⦁ Dichotomic: takes the form of a word with two options (gender)
⦁ Polynomic: takes the form of a word with more than two options (education)

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8
Q

Sources of Statistical Data

A

⦁ Primary Data
⦁ Secondary Data
Variable
Constant

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9
Q

⦁ Primary Data

A
  • collected directly by researchers (e.g., surveys, experiments, observations)
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10
Q

⦁ Secondary Data

A
  • already collected by others
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11
Q

Variable

A
  • an item of interest that can take on many different numerical values
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12
Q

Constant

A
  • has a fixed numerical value
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13
Q

Levels of Measurement

A

⦁ Nominal (Categorical)

⦁ Ordinal
⦁ Interval
⦁ Ratio

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14
Q

⦁ Nominal (Categorical)

A

labels without a numerical value
Ex.: eye color, gender

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15
Q

⦁ Ordinal

A

ordered categories where differences are not uniform
Ex.: rating scale, rank in a race

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16
Q

⦁ Interval

A

numerical values where the differences are meaningful, but no true zero
Ex.: temperature in celsius, IQ scores

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17
Q

⦁ Ratio

A

similar to interval, has a true zero
- values can be compared as multiples
Ex.: height, weight, distance, income

18
Q

Types of Quantitative Research

A

⦁ Descriptive Research
⦁ Correlational Research
⦁ Experimental Research
⦁ Quasi-Experimental Research

19
Q

⦁ Descriptive Research

A

descibes characteristics of a population
Ex.: census surveys

20
Q

⦁ Correlational Research

A

examines relationships between variables
Ex.: studying the relationship between exercise and weight loss

21
Q

⦁ Experimental Research

A

controlled experiments to determine cause and effect
Ex.: testing a new drug’s effectiveness

22
Q

⦁ Quasi-Experimental Research

A
  • similar to experimental but lacks random assignment
23
Q

Types of Statistics

A

⦁ Descriptive Statistics
⦁ Inferential Statistics

24
Q

⦁ Descriptive Statistics

A
  • summarizing, organizing, and presents data
  • helps understand patters within a dataset
25
⦁ Inferential Statistics
- using a sample of data to make predictions about a larger population
26
Sampling
process of selecting a subset (sample) from a larger group (population) for analysis - can be: ⦁ With replacement: a member of the population may be chosen more than one ⦁ Without replacement: a member of the population may be chosen only once
27
Types of Sampling
⦁ Random Sampling (unbiased) - aka “Probability Sampling”
28
Types of Random Sampling
⦁ Simple Random Sampling ⦁ Stratified Sampling ⦁ Systematic Sampling ⦁ Cluster Sampling ⦁ Non-random Sampling (may have bias)
29
Random Sampling
Random sampling ensures that every individual in a population has an equal chance of being selected
30
⦁ Simple Random Sampling
every individual has an equal chance Ex.: drawing names from a hat
31
⦁ Stratified Sampling
population is divided into subgroups, and samples are taken from each Ex.: sampling students from different grade levels
32
⦁ Systematic Sampling
selecting every nth participant Ex.: every 10th customer in a store survey
33
⦁ Cluster Sampling
population is divided into clusters, and entire clusters are selected randomly Ex.: choosing random schools in a city and surveying all students in those schools
34
⦁ Non-random Sampling (may have bias)
- aka “Non-probability Sampling”
35
Techniques in Collecting Quantitative Data
⦁ Observation ⦁ Survey ⦁ Interview ⦁ Experiment ⦁ Content Analysis
36
⦁ Observation
- researchers systematically record behaviors, events, or characteristics
37
Types of Observation:
⦁ Direct Observation (using your own senses) ⦁ Indirect Observation (using technological and electronic gadgets
38
⦁ Survey
- collects numerical data through structured questionnaires or forms
39
⦁ Interview
- research asks participants structured or semi-structured questions to collect data
40
⦁ Experiment
- controlled method used to determine cause and effect relationships
41
⦁ Content Analysis
- analyzing written, spoken, or visual content to quantify data